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# Dexibit

Data and AI for visitor attractions

## Sitemaps

- [XML Sitemap](https://dexibit.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [Blog](https://dexibit.com/blog/)
- [DATA: How to score a visitation touchdown on Super Bowl Sunday](https://dexibit.com/data-how-to-score-a-visitation-touchdown-on-super-bowl-sunday/) - Discover why Super Bowl Sunday creates a predictable visitor dip and how savvy attractions can turn it into a planning advantage, revenue opportunity and guest experience win.
- [One day or day one? Why this is your year for AI.](https://dexibit.com/one-day-or-day-one-why-this-is-your-year-for-ai/) - 2026 is the year for AI in attractions. Why waiting is no longer an option and how to turn data into impact before peak season hits.
- [DATA: How advance and last minute demand are growing simultaneously](https://dexibit.com/trends-report-how-advance-and-last-minute-demand-are-growing-simultaneously/) - New data shows attraction booking curves are no longer smooth. What compression and a thickening tail mean for pricing, marketing and forecasting.
- [DATA: Visitor origin as the new operating system](https://dexibit.com/data-visitor-origin-as-the-new-operating-system/) - Discover why visitor origin is more than a segment, it's a strategic lever. We explore the benchmarks and how origin mix shifts can drive demand, extend peak seasons and improve yield.
- [DATA: How nights are a growth window for attractions](https://dexibit.com/trends-report-how-nights-are-a-growth-window-for-attractions/) - Dexibit benchmark data shows evening visits growing nearly 50% the past three years. What this shift means for attraction strategy, pricing and operations for 2026 and beyond.
- [Showcase: Ask conversational insight](https://dexibit.com/showcase-ask-conversational-insight/) - Discover how attractions are using Ask conversational insight to move faster with data. See new features in action, hear what’s ahead, and learn how Monopoly Dreams and New England Aquarium are already accelerating with Ask.
- [Dexibit celebrates global customer success with conversational insight for the experience economy](https://dexibit.com/dexibit-celebrates-global-customer-success-with-first-in-market-conversational-insight-for-the-experience-economy/) - Dexibit announces proven customer success with Ask, the first conversational insight engine for visitor attractions now delivering real world value for cultural institutions and commercial attractions globally.
- [20 questions to ask Ask](https://dexibit.com/20-questions-to-ask-ask/) - Explore 20 smart prompt ideas for Dexibit's Ask, the AI powered insight tool for visitor attractions. From strategic deep dives to quick check ins, learn how to unlock your data’s full potential.
- [Prompt like a pro: top tips for talking data with AI in visitor attractions](https://dexibit.com/prompt-like-a-pro-top-tips-for-talking-data-with-ai-in-visitor-attractions/) - Discover 10 expert prompting tips for using AI and data in visitor attractions. Learn how to ask better questions, add context, guide thinking, compare insights and use AI as your analyst, strategist and creative partner.
- [Webinar: conversational insight with Dexibit Ask AI](https://dexibit.com/webinar-conversational-insight-with-dexibit-ask-ai/) - Launch webinar: discover Dexibit Ask, the AI conversational analytics tool that lets attractions chat with their data to reveal insights, trends and answers fast.
- [DATA: The quiet monopoly taking over your visitor traffic](https://dexibit.com/data-the-quiet-monopoly-taking-over-your-visitor-traffic/) - AI referrers are quietly reshaping how visitors discover attractions. One platform dominates as traffic from AI triples in the first three quarters of 2025.
- [Webinar: sharing with owners versus editors](https://dexibit.com/webinar-sharing-with-owners-versus-editors/) - How to manage permissions between viewers, editors and owners when sharing your dashboards (or report designs).
- [Why you don’t need an AI policy (but if you have to, include these 10 things)](https://dexibit.com/why-you-dont-need-an-ai-policy-but-if-you-have-to-include-these-10-things/) - Do visitor attractions really need an AI policy? Probably not. But if your board insists, here’s a practical 10 point guide to writing one that builds trust, protects data, and keeps creativity human led.
- [Why a killer FAQ page is your secret weapon for gen AI search](https://dexibit.com/why-a-killer-faq-page-is-your-secret-weapon-for-gen-ai-search/) - Discover how a well crafted FAQ page can boost your attraction's visibility in AI driven search and chat. Explore top FAQ themes, expert tips and GEO benchmark insights.
- [Webinar: Generative AI benchmarks for attractions](https://dexibit.com/webinar-generative-ai-benchmarks-for-attractions/) - With Dexibit's new GEO benchmark, find out how your attraction is performing in generative AI as a channel, then how you compare to peers, neighbors and competitors - even who your 'comparative twin' is! Discover primary personas, missed markets and GEO improvement suggestions.
- [Webinar: What's on in the almanac](https://dexibit.com/webinar-whats-on-in-the-almanac/) - An overview of the new look almanac in Dexibit, a calendar of what's on in and around your location - for use in planning, context and machine learning.
- [When the prompt becomes the purchase](https://dexibit.com/when-the-prompt-becomes-the-purchase/) - Visitor sentiment—not SEO—is the top driver of generative AI visibility for attractions, reshaping digital strategy in travel and culture.
- [DATA: Why visitor sentiment - not SEO - drives generative AI visibility for attractions](https://dexibit.com/data-why-visitor-sentiment-not-seo-drives-generative-ai-visibility-for-attractions/) - Visitor sentiment—not SEO—is the top driver of generative AI visibility for attractions, reshaping digital strategy in travel and culture.
- [OKRs for visitor attractions: a data led approach to strategy execution](https://dexibit.com/okrs-for-visitor-attractions-a-data-led-approach-to-strategy-execution/) - Explore how OKRs help visitor attractions turn strategy into action: data driven, outcome focused and aligned with your big picture goals.
- [Webinar: Data cleansing](https://dexibit.com/webinar-data-cleansing/) - A click by click guide for how to clean up messy data, such as for address data, retail SKU tags or ticket product naming conventions.
- [Ready, aim, fire: the difference between forecasts, plans, goals and targets](https://dexibit.com/ready-aim-fire-the-difference-between-forecasts-plans-goals-and-targets/) - Understand the difference between forecast, plan, goal & target in visitor attractions—and how to build each for smarter strategy and team alignment.
- [Location doesn't equal control: a pragmatic approach to data sovereignty](https://dexibit.com/location-doesnt-equal-control-a-pragmatic-approach-to-data-sovereignty/) - The difference between data sovereignty and residency, why location control. Real talk for attractions managing risk without compromising on value.
- [Sales Development Representative](https://dexibit.com/sales-development-representative/) - We're on the lookout for sales stars to join our award winning team at Dexibit! Do you love dinosaurs and data? Reach out for a chat.
- [Webinar: Embedding elsewhere](https://dexibit.com/webinar-embedding-elsewhere/) - How to embed data, visualizations and dashboards from Dexibit into third party applications such as your intranet site.
- [Webinar: Writing data queries](https://dexibit.com/webinar-writing-data-queries/) - An introduction to writing queries and tips and tips for getting the most from SQL or DxQL in filters (where statements), derived metrics and full queries.
- [Leaving truth on the table?](https://dexibit.com/leaving-truth-on-the-table/) - Smooth data meetings aren’t a sign of alignment. They can also be a sign people don’t feel safe to say what they really think - or worse, that they don’t understand, from fear of what others might judge of them if they were to speak up.
- [Webinar: Forecasting and planning](https://dexibit.com/webinar-forecasting-and-planning/) - How to support strategic and operational planning with machine learning forecasts to predict visitation and more
- [Webinar: Add and live edit data](https://dexibit.com/webinar-add-and-live-edit-data/) - Dashboard and design tips and tricks to make your data stories pop!
- [Webinar: Dashboard design tips and tricks](https://dexibit.com/webinar-dashboard-design-tips-and-tricks/) - Dashboard and design tips and tricks to make your data stories pop!
- [Data Success Engineer](https://dexibit.com/data-success-enginer/) - We're on the lookout for engineering stars to join our award winning team at Dexibit! Do you love dinosaurs and data? Reach out for a chat.
- [Annual membership or season pass design case studies](https://dexibit.com/annual-membership-or-season-pass-design-case-studies/) - To showcase how meaningful design tips and tricks are when thinking about your annual membership or season pass product, pricing and promotion - here we look at different elements from various case studies from across the visitor attractions sector.
- [Tips and tricks for annual membership or season pass design](https://dexibit.com/tips-and-tricks-for-annual-membership-or-season-pass-design/) - Creating a successful annual membership or season pass program for visitor attractions requires thoughtful design, pricing and user experience. Here's some essential tips to maximize appeal and effectiveness.
- [Webinar: Benchmarks for 2024/2025](https://dexibit.com/webinar-benchmarks-for-2024-2025/) - Highlights as we look across the year in review for benchmarks on visitation growth, pricing and happiness.
- [2024 in review: what happened?](https://dexibit.com/2024-in-review-what-happened/) - What happened in 2024? Visitation was a mixed bag for visitor attractions, with a wide range of year on year growth experiences and a choppy year month to month.
- [General admission pricing benchmarks](https://dexibit.com/general-admission-pricing-benchmarks/) - What happened in 2024? Visitation was a mixed bag for visitor attractions, with a wide range of year on year growth experiences and a choppy year month to month.
- [Webinar: Multi tenancy versus sharing](https://dexibit.com/webinar-multi-tenancy-versus-sharing/) - Learn how to tenant and share data, dashboards and reports across your organization, including for multiple locations.
- [IAAPA tech panel: operational efficiency with data and AI](https://dexibit.com/iaapa-tech-panel-operational-efficiency-with-data-and-ai/) - Booking lead time, or how far in advance a visitor books their ticket, is not a metric available in most ticketing systems. Calculate it dynamically in Dexibit to analyze booking behavior.
- [Planning for data when building a new attraction](https://dexibit.com/planning-for-data-when-building-a-new-attraction/) - There’s a lot of scrutiny on the data when doors open for the first time, especially as demand and design hypothesis are tested out in the real world.
- [Understanding booking behaviors](https://dexibit.com/understanding-booking-behaviors/) - Booking lead time, or how far in advance a visitor books their ticket, is not a metric available in most ticketing systems. Calculate it dynamically in Dexibit to analyze booking behavior.
- [How to connect the member experience through data](https://dexibit.com/how-to-connect-the-member-experience-through-data/) - The loyalty experience crosses many different lines of business, domains and systems - here's how to connect them for a 360 view of the customer.
- [Webinar: Google Analytics for web](https://dexibit.com/webinar-google-analytics-for-web/) - Advanced functionality for system administrators and data controllers to determine what data users see, how, plus creating derived metrics.
- [Webinar: Writing queries](https://dexibit.com/webinar-writing-queries/) - Advanced functionality for system administrators and data controllers to determine what data users see, how, plus creating derived metrics.
- [Webinar: Semantic layer](https://dexibit.com/webinar-semantic-layer/) - Dexibit's semantic layer abstracts, simplifies and standardizes data across your vendors and domains. Learn about how this connective tissue works.
- [What not to ask on your visitor exit survey](https://dexibit.com/what-not-to-ask-on-your-visitor-exit-survey/) - If you sell tickets in advance, there's a chance you could be calculating your revenue incorrectly!
- [How to operationalize forecasts with machine learning](https://dexibit.com/how-to-operationalize-forecasts-with-machine-learning/) - With AI, predictions can be made faster, with less work and better accuracy. How will your team use them in strategic and operational planning?
- [Webinar: Contrast, compare, correlate](https://dexibit.com/webinar-contrast-compare-correlate/) - Advanced functionality for system administrators and data controllers to determine what data users see, how, plus creating derived metrics.
- [Webinar: Analyzing weather](https://dexibit.com/webinar-analyzing-weather/) - Advanced functionality for system administrators and data controllers to determine what data users see, how, plus creating derived metrics.
- [Webinar: Transparency and control with the Data Explorer](https://dexibit.com/webinar-transparency-and-control-with-the-data-explorer-2/) - Advanced functionality for system administrators and data controllers to determine what data users see, how, plus creating derived metrics.
- [Webinar: Emotions in the voice of the visitor](https://dexibit.com/webinar-transparency-and-control-with-the-data-explorer/) - Advanced functionality for system administrators and data controllers to determine what data users see, how, plus creating derived metrics.
- [Webinar: Powering insights with derived metrics](https://dexibit.com/webinar-powering-insights-with-derived-metrics/) - Join us as we launch Dexibit's new AI Query Assist, using generative AI to turn your words into DxQL for insight to answer any question.
- [Webinar: From question to query with AI Query Assist](https://dexibit.com/webinar-from-question-to-query-with-ai-query-assist/) - Join us as we launch Dexibit's new AI Query Assist, using generative AI to turn your words into DxQL for insight to answer any question.
- [Senior/Staff Software Engineer](https://dexibit.com/senior-staff-software-engineer/) - We're on the lookout for engineering stars to join our award winning team at Dexibit! Do you love dinosaurs and data? Reach out for a chat.
- [Crossing the exhibition chasm](https://dexibit.com/crossing-the-exhibition-chasm/) - Just as in Moore’s perspective, exhibition adoption curves can be segmented into: Innovators – those that like to be the first to see an exhibition. Visionaries..
- [Comparing apples with exhibitions](https://dexibit.com/comparing-apples-with-exhibitions/) - Foundation financials - Total admissions to exhibitions, revenue and return on investment provide a simple financial perspective. Beware if measuring solely..
- [The ammunition for blockbuster exhibitions](https://dexibit.com/the-ammunition-for-blockbuster-exhibitions/) - The argument against special exhibitions draws upon figures from limited studies taken out of context, trying to prove that success on one front somehow takes..
- [Building a robust museum evaluation](https://dexibit.com/building-an-evaluation/) - ..a poor central research question might be: “Measure how visitors engage with the mobile app.” for a better museum evaluation try.. what extent does using the..
- [COVID-19: Top 7 tech trends in the wake of the pandemic](https://dexibit.com/covid-19-top-7-tech-trends-in-the-wake-of-the-pandemic-2/) - 1. Scenario simulation..Whilst a back of the napkin calculation is sufficient to inform guesstimates for rapid fire decisions.. explore other tech trends such as..
- [10 data tricks for marketing leaders in visitor attractions](https://dexibit.com/10-data-tricks-for-marketing-leaders-in-visitor-attractions/) - Life Time Value (LTV) is an essential metric to track to understand true, sustainable growth. In visitor attractions, memberships and season passes provide re..
- [Top 3 priorities for visitor attractions navigating reopening and recovery](https://dexibit.com/top-3-priorities-for-visitor-attractions-navigating-reopening-and-recovery/) - What is the Visitor Acquisition Cost (VAC) of marketing spend required to get a visitor..? How much has it changed.. impact reopening and recovery..
- [Making the most of location analytics at your attraction](https://dexibit.com/making-the-most-of-location-analytics-at-your-attraction/) - Explore location analytics options such as Radio Frequency IDentification (RFID), WiFi analytics, Bluetooth Low Energy (BLE) and which suit your attraction most
- [Advice from senior leaders of reopened visitor attractions](https://dexibit.com/advice-from-senior-leaders-of-reopened-visitor-attractions/) - senior leaders at visitor attraction's share their advice.. museums, galleries, zoos, theme parks and more – every leader we interviewed shared advice around
- [Types of data to collect at your visitor attraction](https://dexibit.com/types-of-data-to-collect-at-your-visitor-attraction/) - What kinds of data helps your organization reach its goals? Explore how..
- [Build vs buy: Calculating the total cost of ownership for big data analytics](https://dexibit.com/calculating-total-cost-of-ownership-for-big-data-analytics/) - What is the total cost of ownership between building and buying a solution? In the wider technology sector, 85% of data analytics projects in corporations fail.
- [Empower, inspire, motivate: The data story of recovery](https://dexibit.com/empower-inspire-motivate-the-data-story-of-recovery/) - visitation was at 23% compared to the same time last year. This week, visitation is at 26% of normal, meaning our weekly Recovery Rate is 3%.
- [20 questions to ask of your attraction's visitation](https://dexibit.com/20-questions-to-ask-of-your-attractions-visitation/) - attraction's visitation - How is visitation performing?.. insight to be gained in the patterns and trends behind this metric to use in communicating with the
- [3 ways retail can create a superior visitor experience](https://dexibit.com/3-ways-retail-can-create-a-superior-visitor-experience/) - How can Visitor Attractions retail can create a superior visitor experience.. We discuss designing for loyalty, curating valuable products, and options..
- [Five seeds for artificial intelligence in museums](https://dexibit.com/five-seeds-for-artificial-intelligence-in-museums/) - Satya Nadella, CEO of Microsoft, refers to the challenge as his mission to ‘democratize’ artificial intelligence by putting advanced capability in the hands of..
- [Breaking down the numbers per visit](https://dexibit.com/breaking-down-the-numbers-per-visit/) - What’s the net value of each visit at your venue? Is gross margin increasing or decreasing? How do you know if a marketing campaign is performing..
- [5 ways attractions are using marketing to generate demand](https://dexibit.com/5-ways-attractions-are-using-marketing-to-generate-demand/) - ..look at how attractions globally are generating demand through redefining target markets, building staycation campaigns and capitalizing on earned media..
- [How to choose the right chart to visualize your data](https://dexibit.com/how-to-choose-the-right-chart-to-visualize-your-data/) - ..different graphs reveal different points of interest. Let’s go through the three types of visualizations: volumetrics, illustrations, and statistical graphs..
- [How to count visitors at your attraction through footfall](https://dexibit.com/how-to-count-visitors-at-your-attraction-through-footfall/) - Alongside ticketing and membership, footfall – the metric of measuring people who pass into a space – is one of the most important metrics...
- [Discover the three types of museum evaluation](https://dexibit.com/the-three-types-of-museum-evaluation/) - Types of museum evaluation need to balance what the evaluation needs to find out, who the audiences are, what time and resources are available, and...
- [Promote or Punish? When visitor attractions restrict the unvaccinated](https://dexibit.com/promote-or-punish-when-visitor-attractions-restrict-the-unvaccinated/) - Without a shot (or in some places, the alternative of a same day negative test), visitors are legally barred from attractions.. restrict the unvaccinated..
- [Configuring your ticketing systems for visitor insights](https://dexibit.com/configuring-your-ticketing-system-for-visitor-insights/) - rolling out new ticketing systems, introducing online bookings or managing for capacity for the first time, there is a lot of insight to be..
- [7 levers to tailor your loyalty for a powerful visitor experience](https://dexibit.com/7-levers-to-tailor-your-loyalty-for-a-powerful-visitor-experience/) - Visitor Attractions can create a powerful visitor experience via loyalty.. We discuss membership lifetime value and journey, renewals and membership nurturing..
- [Demystifying Life Time Value (LTV) for visitor attractions](https://dexibit.com/demystifying-life-time-value-ltv-for-visitor-attractions/) - Life Time Value (LTV) is an essential metric to track to understand true, sustainable growth. In visitor attractions, memberships and season passes provide re..
- [10 measures of success in exhibitions](https://dexibit.com/10-measures-of-success-in-exhibitions/) - When it comes to exhibitions, ‘performance’ is a debatable term - it’s not just about topline performance. Analyze your simulations, plans and goals to determ..
- [Avoid these 5 mistakes when hiring a data team](https://dexibit.com/right-time-to-build-a-data-team/) - Hiring a data team at your attraction can be confusing. Chances are this is a new function for your team which will open a whole new world of understanding..
- [7 Potential Data Roles for your Visitor Attraction](https://dexibit.com/7-potential-data-roles-for-your-visitor-attraction/) - Many attractions are data roles at the top of the investment agenda. Hardly surprising, given good growth needs insight and investments over the past years..
- [Easy phrases to encourage a data culture](https://dexibit.com/7-easy-tricks-to-encourage-a-data-culture/) - Getting into data is as much about organizational change as it is technology, impacting ways of working, decision making and team communication.
- [Dexibit achieves SOC 2 Type 1 for enterprise security](https://dexibit.com/dexibit-achieves-soc-2-type-1-for-enterprise-security/) - Dexibit, global provider of big data analytics for visitor attractions, achieves SOC 2 Type 1 for enterprise security.
- [DATA: How important are school breaks for visitor attractions?](https://dexibit.com/data-how-important-are-school-breaks-for-visitor-attractions/) - Data from Dexibit’s global portfolio of visitor attractions on the difference school holidays make to visitor decisions.
- [DATA: How does visitor behavior for school breaks change through the year?](https://dexibit.com/data-how-does-visitor-behavior-for-school-breaks-change-through-the-year/) - Data from Dexibit’s global portfolio of visitor attractions on the difference between school holidays to visitation throughout the year.
- [Behind the scenes in product delivery at Dexibit](https://dexibit.com/behind-the-scenes-in-product-delivery-at-dexibit/) - As part of our modernization plan and in order to enable the next generation of our product growth, we decided to implement a three phase delivery process in mid 2021. Here's the story from behind the scenes.
- [DATA: Cultural versus commercial - which attractions segment is recovering faster?](https://dexibit.com/data-cultural-versus-commercial-which-attractions-segment-is-recovering-faster/) - Data from Dexibit’s global portfolio of visitor attractions on the industry's visitation recovery post pandemic, sliced by segment.
- [DATA: How are visitor attractions recovering post pandemic?](https://dexibit.com/data-how-are-visitor-attractions-recovering-post-pandemic/) - Data from Dexibit’s global portfolio of visitor attractions on the industry's visitation recovery post pandemic.
- [DATA: East versus west - how does visitation recovery differ geographically?](https://dexibit.com/data-east-versus-west-how-does-visitation-recovery-differ-geographically/) - Data from the US cohort of Dexibit’s global portfolio of visitor attractions on the industry's visitation recovery post pandemic, by geography.
- [DATA: How happy are visitors?](https://dexibit.com/data-how-happy-are-visitors/) - Visitor happiness data gathered from online reviews across Dexibit's portfolio of visitor attractions.
- [DATA: What do happy visitors say?](https://dexibit.com/data-what-do-happy-visitors-say/) - Data and examples from positive remarks gathered from online reviews across Dexibit's portfolio of visitor attractions.
- [DATA: What do visitors complain about?](https://dexibit.com/data-what-do-visitors-complain-about/) - Insights from negative remarks gathered from online reviews across Dexibit's portfolio of visitor attractions.
- [DATA: Was 2022 a normal year for revenue in attractions?](https://dexibit.com/data-was-2022-a-normal-year-for-revenue-in-attractions/) - Insights from revenue recovery across Dexibit's portfolio of visitor attractions.
- [DATA: How does per cap revenue differ over time?](https://dexibit.com/data-how-does-per-cap-revenue-differ-over-time/) - Insights from per cap revenue across Dexibit's portfolio of visitor attractions.
- [DATA: Does Black Friday matter for visitor attractions?](https://dexibit.com/data-does-black-friday-matter-for-visitor-attractions/) - Insights from Black Friday and Cyber Monday revenue across Dexibit's portfolio of visitor attractions.
- [New year, new... UI](https://dexibit.com/new-year-new-ui/) - The new year has brought some exciting new changes to Dexibit’s app.
- [DATA: What impact is the recession having on memberships?](https://dexibit.com/data-what-impact-is-the-recession-having-on-memberships/) - Insights from memberships and season passes across Dexibit's portfolio of visitor attractions.
- [Dear Dexibit: How do you spread demand outside popular times?](https://dexibit.com/dear-dexibit-how-do-you-spread-demand-outside-popular-times/) - Visitation pumping at midday on a Saturday, then dead during the week? It’s possible to fill quiet times and grow demand, spreading capacity.
- [DATA: What are typically popular times?](https://dexibit.com/data-popular-times/) - Insights from visitation patterns across days of week and times of day.
- [Beyond per caps: commercial metrics for visitor attractions](https://dexibit.com/beyond-per-caps-commerical-metrics-for-visitor-attractions/) - Visitation pumping at midday on a Saturday, then dead during the week? It’s possible to fill quiet times and grow demand, spreading capacity.
- [Comparable metrics across multiple locations](https://dexibit.com/comparable-metrics-across-multiple-location-enterprises/) - Measuring the performance of visitor attractions with multiple locations can be a challenge. Developing standardized KPIs can help ensure comparability across locations. We explore key performance indicators for visitor attractions with multiple locations.
- [Revenue assurance: preventing revenue leaks](https://dexibit.com/revenue-assurance-preventing-revenue-leaks/) - Revenue assurance involves monitoring and plugging revenue leaks in visitor attractions, ensuring that revenue is accurately recorded and collected. Some common areas to check for leaks include ticket scanning, legacy discounts, staff discounts, and members lending their passes to others.
- [Leading data at scale](https://dexibit.com/leading-data-at-scale/) - Leading data across distributed teams presents opportunities and challenges over and above those of individual venues. Here’s what we've learned.
- [How to measure dwell time in visitor attractions](https://dexibit.com/how-to-measure-dwell-time-in-visitor-attractions/) - We're often asked about different options for measuring visitor dwell times... one of those elusive yet insightful metrics on visitor experience and behavior.
- [Webinar: Designing data stories](https://dexibit.com/webinar-how-to-designing-data-stories/) - In this webinar, we’ll take you through the journey of data story design and share our top tips and tricks for packaging and presenting data stories to share with your team and leadership.
- [Sketching data storyboards](https://dexibit.com/sketching-data-storyboards/) - How to sketch out a data storyboard as a thinking tool to shape a problem or challenge for data into questions and hypothesis, to get your team on the same page with the why of the work.
- [DATA: How are visitor attractions growing?](https://dexibit.com/data-how-are-visitor-attractions-growing/) - Insights from visitation growth year on year.
- [Webinar: Forecasting with AI](https://dexibit.com/webinar-forecasting-with-ai/) - In this webinar, we’ll take you through how to forecast with machine learning - how it works, how we calculate accuracy and balancing forecasts with goals.
- [Webinar: Writing queries in Dexibit](https://dexibit.com/webinar-writing-queries-in-dexibit/) - In this webinar, we’ll dive into item level data in all it's detail, with an introduction to writing queries in Dexibit with DxQL - a SQL like language .
- [The pocket guide to retail analytics in visitor attractions](https://dexibit.com/retail-analytics-in-visitor-attractions/) - Here, we dissect the top Key Performance Indicators (KPIs) for retail analytics in visitor attractions, metrics to manage in reporting and insights to explore to increase visitor upsells.
- [Webinar: Retail analytics in Dexibit](https://dexibit.com/webinar-retail-analytics-in-dexibit/) - Managing retail stores, food and beverage or other auxillary revenue in a visitor attraction, including with third parties? Tune in with Veronika Skyrpal for the latest in retail analytics with Dexibit.
- [Webinar: Ticketing analytics in Dexibit](https://dexibit.com/webinar-ticket-analytics/) - What does best in class ticketing analytics look like for visitor attractions? Ravi Chandra, CTO at Dexibit takes us through what metrics to manage, key insights to discover and the latest in ticketing analytics innovation, including aggregate, order and item level metrics like how to analyze party size; derived insights like booking lead times and attrition rates; plus enrichment opportunities such as for visitor origin and demographics.
- [The pocket guide to ticketing analytics in visitor attractions](https://dexibit.com/the-pocket-guide-to-ticketing-analytics-in-visitor-attractions/) - Dive into the key metrics and latest in ticketing insights for visitor attractions.
- [Webinar: Planning with AI](https://dexibit.com/webinar-planning-with-ai/) - Tune in to hear from Victoria Alogna, Lead Data Scientist at Dexibit to hear about the latest in machine learning developments in Dexibit, and how to use AI in forecasting and planning.
- [Webinar: Almanac tips and tricks](https://dexibit.com/webinar-almanac-tips-and-tricks/) - The almanac is a calendar of what's on in and around your location, used for context, machine learning and insight. Learn how to get the most from yours.
- [AI at the leadership table in visitor attractions](https://dexibit.com/ai-at-the-leadership-table-in-visitor-attractions/) - What are the opportunities and risk for generative AI in visitor attractions?
- [Behind the scenes: how we shipped AI Query Assist](https://dexibit.com/behind-the-scenes-weaving-generative-ai-into-dexibit/) - Go behind the scenes with Ravi Chandra, Dexibit's Chief Product & Technology Officer, to share in our learnings from bringing generative AI into Dexibit.
- [Reflections on reopening and visiting attractions](https://dexibit.com/reflections-on-reopening-and-visiting-attractions/) - we’ve found the recipe for reopening and visiting attractions success is a mix of leading visitors through expectations, branding, communications, spirit and..
- [Dexibit appoints Rick Ellis to Board](https://dexibit.com/dexibit-appoints-rick-ellis-to-board/) - Dexibit, global provider of big data analytics for visitor attractions, welcomes Rick Ellis to its Board of Directors for the Dexibit Group.
- [The National Gallery predicts the future with artificial intelligence](https://dexibit.com/the-national-gallery-predicts-future/) - Dexibit announces big data analytics partnership with The National Gallery of London, including forecasting the museum's performance..
- [Predicting the future with Te Papa Tongarewa](https://dexibit.com/predicting-the-futurete-papa-tongarewa/) - Dexibit announces big data analytics partnership with Te Papa Tongarewa the national museum of New Zealand, including forecasting the museum's visitation...
- [Dexibit launches revenue forecasting](https://dexibit.com/revenue-forecasting-launch/) - Dexibit announces predictions for visitor attraction revenue forecasting by line of business - down to the day and up to a year ahead, using its proprietary..
- [Visitor attractions band together](https://dexibit.com/attractions-band-together/) - Dexibit hosts crisis talks for the visitor attractions sector as the COVID-19 pandemic begins, with industry associations, publications IAAPA, AAM and Blooloop.
- [Reopening looks like… Reopen Run](https://dexibit.com/reopening-looks-like-reopen-run/) - Dexibit launches unique Reopen Run video series showing the first visitor attractions in the world to reopen post pandemic with the visitor point of view and..

## Pages

- [Dexibit: Data analytics for visitor attractions](https://dexibit.com/) - We know Visitor Attractions inside and out. Measure and drive visitation, visitor experience, loyalty and revenue. We're empowering places people love to visit.
- [Webinar RSVP](https://dexibit.com/webinar-rsvp/) - Join our next webinar to learn about the latest in data analytics for visitor attractions.
- [Webinars](https://dexibit.com/resources/webinars/) - Webinars Join us live at 4PM Eastern, the first Thursday of the month. Showcase: Ask conversational insight Discover how attractions are using Ask conversational insight to move faster with data. Se… Read More Webinar: conversational insight with Dex... Launch webinar: Discover Dexibit Ask, the AI conversational analytics tool that lets attra… Read More Webinar: sharing
- [Terms](https://dexibit.com/terms/) - © Copyright 2026 Dexibit Limited. All rights reserved. Welcome to Dexibit, a big data analytics software as a service for visitor attractions. Dexibit means Dexibit Limited and all current and future global subsidiaries of Dexibit Limited, including, without limitation, Dexibit Inc. (United States) and Dexibit (UK) Limited (United Kingdom). Trademark notices Dexibit is a trademark
- [Careers](https://dexibit.com/careers/) - Love data and dinos? Take your career to the next level while having fun – from rock concerts to Rembrandt to rollercoasters, with cool technology and an award winning team. Kia ora and howdy! At Dexibit, you’ll have the opportunity to impact our cultural future through innovation – working with the world’s most amazing places.
- [Resources](https://dexibit.com/resources/) - Resources Industry leading resources for visitor attractions Overview Workbooks Articles Webinars Podcast Stories Customer Stories lounge Passing go: starting strong with data at Monopoly Dreams in Melbourne An inside look at launching a new attraction, building a data culture from day one, and unlocking insight across a new operation, together with Sophie Webber, General Manager
- [Conversational insight](https://dexibit.com/conversational-insight/) - Ask by Dexibit: conversational insight for visitor attractions. Powered by GPT, connected to your data, trained on the voice of the visitor, contextualized by your almanac and informed with Dexibit industry best practice for cultural and commercial attractions.
- [Media](https://dexibit.com/media/) - News and media Dexibit is a data and AI Software as a Service (SaaS) serving visitor attractions globally. For more, contact press@dexibit.com. Dexibit celebrates global customer success with conversational insight for the experience economy November 30, 2025 Dexibit announces proven customer success with Ask, the first conversational insight engine for visitor attractions now delivering real
- [Ask showcase RSVP](https://dexibit.com/ask-showcase/) - Join to see Ask in action: Dexibit's conversational insight AI for visitor attractions.
- [Pricing](https://dexibit.com/pricing/) - Ready to start with Dexibit? Dexibit is a Software as a Service (SaaS) subscription scaled by the number of visitors and locations you have.
- [Book a demo](https://dexibit.com/contact/) - Big Data and AI for Visitor Attractions to measure and drive visitation, visitor experience and revenue. Empowering places people love to visit.
- [Almanac](https://dexibit.com/almanac/) - A calendar of what's on, in and around your location. Context for collaboration, planning and machine learning.
- [Artificial intelligence](https://dexibit.com/artificial-intelligence/) - Leverage the power of AI in your data with machine learning, large language and generative AI, plus conversational insight.
- [Data experience](https://dexibit.com/data-experience/) - Free your team from time consuming spreadsheets and confusing tools so they can do more, with less. Dashboards, reports, insights, forecasts and a visualization library.
- [Data management](https://dexibit.com/data-management/) - Reduce total cost of ownership and time to insight while enjoying rapid agility and extreme speed. Dexibit includes a data platform, explorer and semantic layer.
- [Videos](https://dexibit.com/resources/videos/) - Webinars Showcase: Ask conversational insight Discover how attractions are using Ask conversational insight to move faster with data. See new features in action, hear what’s ahead, and learn how Monopoly Dreams and New England Aquarium are already accelerating with Ask. Read More Webinar: conversational insight with Dexibit Ask AI Launch webinar: Discover Dexibit Ask, the
- [Articles](https://dexibit.com/resources/articles/) - Articles DATA: Visitor origin as the new operating system Discover why visitor origin is more than a segment, it’s a strategic lever. We explore how origin mix shifts can drive demand, extend peak seasons and improve yield in 2026. Read More DATA: How to score a visitation touchdown on Super Bowl Sunday Discover why Super
- [Customer Stories](https://dexibit.com/resources/customer-stories/) - Visitor Attraction customer stories
- [Workbooks](https://dexibit.com/resources/workbooks/) - Workbooks AI policy template for visitor attractio... Fast track your AI policy with this practical, responsible template for visitor attraction… Read More The generative discovery guide for attra... Learn how to optimize your attraction’s visibility in generative AI platforms like ChatG… Read More Visitor exit survey template​ A best in class visitor survey playbook with
- [Data concierge](https://dexibit.com/data-concierge/) - Dexibit's data concierge helps to setup, maintenance and administer your data, supporting you in leading your data journey and establishing a data culture at your visitor attraction.
- [About Dexibit](https://dexibit.com/about/) - Empowering places we love to visit From museums and galleries to theme parks and stadiums, leading visitor attractions globally use Dexibit to predict and analyze visitor behavior Why we're here Billions of people visit the world’s visitor attractions each year. At Dexibit, our insights inspire decisions to get more visitors through the doors, engaged in rich
- [Privacy](https://dexibit.com/privacy/) - At Dexibit, we take privacy seriously. We facilitate presentations, workshops and webinars on best practices for managing visitor privacy in the attractions industry, provide additional resources such as whitepapers and advisory tips to to help our customers understand more about visitor privacy and pursue a strategy which avoids using personal data for analytics purposes, where
- [Visitation](https://dexibit.com/resources/visitation/) - Visitation Discover innovative insights to understand your visitors – before, during and after their visit; onsite and online How Dexibit Works Playbook Visitation The Ultimate Guide to Managing Visitation and Attendance COVID-19 has introduced several paradigm shifts in visitation patterns, trends and behaviors. With this in mind, we’re going back to basics – to
- [Revenue](https://dexibit.com/resources/revenue/) - Revenue Discover innovative insights to increase commercial conversion, upsell transactions and basket size for brick and mortar or ecommerce retail How Dexibit Works Playbook Retail Optimizing Retail Revenue via Brick and Mortar and Ecommerce Lines of business such as merchandise, hospitality, parking or even accommodation may not be core in the attraction, yet are
- [Loyalty](https://dexibit.com/resources/loyalty/) - Loyalty Discover innovative insights to turn visitors into loyal fans by improving member conversion, retention and life time value How Dexibit Works Playbook Loyalty Cultivating Visitor Loyalty Explore key metrics to measure loyalty and how you can design loyalty to maximize a meaningful membership experience resulting in long term, happy and engaged members. Read
- [Experience](https://dexibit.com/resources/experience/) - Experience Discover innovative insights for understanding visitor behavior and improving happiness, engagement and other visit outcomes How Dexibit Works Playbook Experience Visitor Experience Management Best Practices A comprehensive guide on using data to discover what your visitors are doing, saying, feeling and responding to – onsite and online, before, during and after their visit.
- [Exhibitions and Events](https://dexibit.com/resources/exhibitions-and-events/) - For exhibitions and events, experiences and more. Understand how to manage data on everything from attendance conversion through to simulating performance to..
- [Demand](https://dexibit.com/resources/demand/) - Demand Discover innovative insights to turn increase marketing reach, engagement and conversion to visitorship How Dexibit Works Playbook Demand Generating Engagement and Demand through Marketing Increase reach, engagement and conversion for growth with demand management – online and offline, paid and organic. Read More Insight Bites: Generating Demand through... Grab a hot drink and
- [Data and Insights](https://dexibit.com/resources/visitor-attraction-data-and-insights/) - Keep up to date with the best data and insights practices for visitor attractions. Insights based on the best visitor attraction data set in the industry..
- [Capacity](https://dexibit.com/resources/capacity/) - Capacity Discover innovative insights to maximize visitation and revenue while avoiding breaching occupancy limits – using footfall, advance pass ticketing or both How Dexibit Works Playbook Capacity Occupancy and Capacity for Safe and Happy Visitors As attractions reopen, a top priority is managing capacity to ensure safe and happy visitors. When coupled with the
- [Multiple locations](https://dexibit.com/multiple-locations/) - Powerful data management for enterprises with multiple locations Dexibit for enterprise and government View Pricing Manage data at scale across multiple locations, brands and geographies for a competitive edge and vast efficiencies. With Dexibit, streamline reporting, benchmarking and communications across your portfolio while solving for different source systems at various sites and enterprise requirements such
- [Cultural Institutions](https://dexibit.com/museums-galleries/) - More impact for your mission, powered by data Dexibit for cultural institutions View Pricing Museums, galleries, archives and libraries Historic sites, parks and gardens Zoos and aquariums Performing arts Who we serve Dexibit is the #1 global provider of big data analytics for cultural institutions From art galleries to zoos, Dexibit helps cultural institutions deliver
- [Commercial attractions](https://dexibit.com/commercial/) - Drive spend and loyalty with intelligence on fun Dexibit for commercial attractions View Pricing Theme and amusement parks Stadiums, ski resorts, towers and wheels Location Based Experiences (LBEs) and Family Entertainment Centers (FECs) Casinos, malls and entertainment precincts Who we serve Dexibit is the #1 global provider of big data analytics for commercial attractions The
- [Associations and authorities](https://dexibit.com/associations-and-authorities/) - A free tool for industry benchmark insights Dexibit for industry associations, tourism authorities and cultural funders View Pricing With an increased focus on visitor outcomes and close monitoring of tourism recovery, empower constituent venues with cross industry insight to lead collaborative growth – including your own unique recovery index benchmarks.Dexibit’s visitation dashboard with industry benchmarks
- [Reports](https://dexibit.com/reports/) - Don't let reporting be a chore. Design and automate beautiful data communications to encourage informed collaboration across your team.
- [Integrations](https://dexibit.com/integrations/) - Connect your existing software and hardware systems for data in Dexibit. Integrate your attraction's most important data with Dexibit for a single source of truth.
- [Insights](https://dexibit.com/insights/) - Actionable data stories to optimize growth, experience, loyalty and more. Discover the magic of data stories that inspire. Uncover more about your visitors' behavior.
- [How Dexibit works](https://dexibit.com/dexibit-for-visitor-attractions/) - Integrate data from your software, hardware and digital systems into Dexibit for dashboards, reports, insights and forecasts, with ready built visualizations.
- [Forecasts](https://dexibit.com/forecasts/) - Predict visitation, revenue and other key metrics, down to the hour and up to a year ahead. Prediction the future without using manual formulas and spreadsheets.
- [Dashboards](https://dexibit.com/dashboards/) - Free your team from time consuming spreadsheets and confusing tools so they can do more, with less. Personalized views of your data, in the moment and at your fingertips.
- [Home](https://dexibit.com/home-2/) - Drive visitation, engagement and loyalty Predict and analyze visitor behavior with Dexibit’s big data analytics for visitor attractions How Dexibit Works Insights to power a world class visitor experience Explore these themes unique to visitor attractions – see how data and analyticsinforms their strategy and operations. Experience Understand how your visitors feel, where they go
- [Podcasts](https://dexibit.com/resources/podcasts/) - The Data Diaries The no. 1 podcast for visitor attractions Bruce Lee, baby lions & ASK: AI superpow... Angie Judge and Ravi Chandra dive into the explosive adoption of ASK, Dexibit’s AI engin… Read More Keeping it clean in data integrity When it comes to data, a little mess can make a big difference. In
- [Subscribe](https://dexibit.com/subscribe/) - Sign up to our mailing list Get actionable content sent directly to you. Use these insights to reach visitor management excellence at your attraction. 3000+ visitor attraction professionals already have. Enter your work email below: Sign Up As the global leader in big data analytics for visitor attractions, Dexibit takes privacy seriously. Read more about
- [Playbooks](https://dexibit.com/resources/playbooks/) - Playbooks AI policy template for visitor attractio... Fast track your AI policy with this practical, responsible template for visitor attraction… Read More The generative discovery guide for attra... Learn how to optimize your attraction’s visibility in generative AI platforms like ChatG… Read More Visitor exit survey template​ A best in class visitor survey playbook with
- [Product Update](https://dexibit.com/product-update/) - Product update for Dexibit. Modernized dashboard, reporting and automated pipelines for visitor attractions.
- [Support Center](https://dexibit.com/support-center/)
- [Invite Users](https://dexibit.com/pricing-free-invite-users/) - Big Data and AI for Visitor Attractions to measure and drive visitation, visitor experience and revenue. Empowering places people love to visit.
- [Join Group](https://dexibit.com/pricing-free-join-group/) - Big Data and AI for Visitor Attractions to measure and drive visitation, visitor experience and revenue. Empowering places people love to visit.
- [Data template](https://dexibit.com/dexibit-import-template-2021/) - Add Data: Visitation Use this template for importing your daily visitation statistics. Save your file as .xls, .xlsx or .csv. Data added to Dexibit remains your own and will not be published or shared. Can we help? Email info@dexibit.com or use the chat below and we’ll sort it for you. If you’re new to Dexibit’s free
- [All](https://dexibit.com/resources/all/) - Resources - All Inside the Cockpit: How data & AI power ... Inside the cockpit at Hill Aerospace Museum with Operations Manager Elizabeth Najim. A fir… Read More Diving into Data: Developing a Habitual ... From 1977 to AI: how John Rouse, Chief of Aquarium and Visitor Operations at Aquarium of t… Read More Culture
- [Welcome to Starter](https://dexibit.com/starter/) - Welcome to Starter Starter Democratize data by bringing multiple key data sources together as a single source of truth with a dashboard tool.

## My Templates

- [CTA - Learn More](https://dexibit.com/?elementor_library=cta-learn-more) - Want to learn more about Dexibit? Talk to one of our expert team about your vision to discover your data and AI strategy and see Dexibit in action. Book Demo
- [Default Kit](https://dexibit.com/?elementor_library=default-kit)
- [Header – Top bar](https://dexibit.com/?elementor_library=header-top-bar) - Watch demo × Search Help Log In Help Log In Product Close Product Open Product Software as a Service (SaaS) Conversational insight Data experience Data management Almanac Data concierge Artificial intelligence Featured podcast To build or to buy? Who We Serve Close Who We Serve Open Who We Serve Attractions Cultural Attractions Commercial Attractions Multiple
- [Button - Book a Demo](https://dexibit.com/?elementor_library=button-book-a-demo) - Book consult
- [Header - Sticky](https://dexibit.com/?elementor_library=header-sticky) - Watch demo × Search Help Log In Help Log In Product Close Product Open Product Software as a Service (SaaS) Data experience Data management Data concierge Artificial intelligence Featured podcast Visitor Experience Management Best Practices Who We Serve Close Who We Serve Open Who We Serve Attractions Cultural Attractions Commercial Attractions Multiple Locations Associations &
- [New menu](https://dexibit.com/?elementor_library=new-menu) - Product Close Product Open Product Software as a Service (SaaS) Data experience Data management Data concierge Artificial intelligence Featured podcast Visitor Experience Management Best Practices Who We Serve Close Who We Serve Open Who We Serve Attractions Cultural Attractions Commercial Attractions Multiple Locations Associations & Authorities Featured customer MOTAT: Award winning data transformation with Dexibit
- [Footer - Default](https://dexibit.com/?elementor_library=footer-default) - Data analytics for visitor attractions to predict and analyze visitor behavior. info@dexibit.com(888) 772 7921 US toll free Features Data experience Data management Data concierge Reports Who We Serve Cultural Institutions Commercial Attractions Multiple Locations Associations & Authorities Resources Visitation Capacity Experience Demand Revenue Loyalty About Us About Dexibit Careers Media Terms Privacy Copyright © 2026
- [Global - CTA](https://dexibit.com/?elementor_library=global-cta) - Want to learn more about Dexibit? Talk to one of our team about your data and hear more about how to predict and analyze visitor behavior in your attraction. Book consult
- [Dexibit_latest](https://dexibit.com/?elementor_library=dexibit_latest) - The latest from Dexibit Discover industry leading resources for visitor attractions professionals View All
- [[Popup] Visitor Excellence Kit](https://dexibit.com/?elementor_library=popup-visitor-excellence-kit-2) - Content area
- [Visitor Excellence Management Kit Popup](https://dexibit.com/?elementor_library=visitor-excellence-management-kit-popup) - Download Visitor Excellence Kit Download Visitor Excellence Kit Subscribe - Get insights straight to your inbox: I would like to receive regular content like this from Dexibit Download As the global leader in big data analytics for visitor attractions, Dexibit takes privacy seriously. Read more about how we treat your privacy.
- [Visitor Excellence Management Kit Download](https://dexibit.com/?elementor_library=visitor-excellence-management-kit-download) - Download Visitor Excellence Management Kit Download Visitor Excellence Management Kit Subscribe - Get insights straight to your inbox: I would like to receive regular content like this from Dexibit Download As the global leader in big data analytics for visitor attractions, Dexibit takes privacy seriously. Read more about how we treat your privacy.
- [Data Audit Workbook Download](https://dexibit.com/?elementor_library=data-audit-workbook-download) - Content area
- [Author: Kriti Mehta](https://dexibit.com/?elementor_library=author-kriti-mehta) - Kriti Mehta Kriti is the Marketing Director at Dexibit. With a background in information systems and technology, Kriti has spent her career as a growth marketing professional across different industries. Envelope Linkedin
- [USOPM Download](https://dexibit.com/?elementor_library=subscribe-to-newsletter-2) - Download United States Olympic and Paralympic Museum's Data Story Enter your work email below: Download Now As the global leader in big data analytics for visitor attractions, Dexibit takes privacy seriously. Read more about how we treat your privacy.
- [[CTA] Exhibitions and Events Callout](https://dexibit.com/?elementor_library=cta-exhibitions-and-events-callout) - Exhibitions and events are the cornerstone of experience. How can you ensure your planning and simulation leads to a successful launch? Find out what to do create meaningful public programs. To create successful exhibitions and events, read our latest playbook. Download playbook
- [Share Buttons](https://dexibit.com/?elementor_library=share-buttons) - Don't forget to share: Facebook Twitter LinkedIn
- [Button_ViewPricing](https://dexibit.com/?elementor_library=button_viewpricing) - View Pricing
- [Subscribe to newsletter](https://dexibit.com/?elementor_library=subscribe-to-newsletter) - Content area
- [Sign up to Newsletter Banner](https://dexibit.com/?elementor_library=sign-up-to-newsletter-banner) - Get insights delivered right to your inbox Sign Up
- [Layer - CTA](https://dexibit.com/?elementor_library=layer-cta) - Want to learn more about Dexibit? Talk to one of our team to hear more about bringing big data analytics to your visitor attraction Book consult
- [Search results](https://dexibit.com/?elementor_library=search-results)
- [404](https://dexibit.com/?elementor_library=elementor-error-404-353) - 404 – Page Not Found It looks like nothing was found at this location! Back to Home
- [Author Box](https://dexibit.com/?elementor_library=author-box) - Author Name Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Envelope Facebook Twitter
- [Layer - Intro Home](https://dexibit.com/?elementor_library=layer-intro-home) - Drive visitation, engagement and loyalty Predict and analyze visitor behavior with Dexibit’s big data analytics for visitor attractions How Dexibit Works
- [Template - Resource](https://dexibit.com/?elementor_library=template-resource) - Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shares insights on how to blend retail and visitor experiences together. Sometimes, ’where can I find the gift store?” is the most important question you’ll answer at your visitor attraction. Through understanding the 360 holistic visitor experience via data and strategies to align retail
- [Client Dashboard](https://dexibit.com/?elementor_library=client-dashboard) - Training Dashboard Welcome ! Below you will find some helpful information to guide you on how to best use your website. General Help Tutorials Custom Functionality General Help Here are some useful resources, read some helpful blogs, or get in touch if you have a question. Client Resources Standard Training Help How to select images
- [Template - Blog content](https://dexibit.com/?elementor_library=template-blog-content) - Post content goes here. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis,
- [Empty page title](https://dexibit.com/?elementor_library=empty-page-title)
- [Layer - Alternating](https://dexibit.com/?elementor_library=layer-alternating) - Generate accurate, granular and intelligent forecasts, fast Dexibit’s forecasting models predict using your historic data, contextualized with what’s happening in and around your venue. Use these forecasts to inform decisions on budget planning, staff scheduling, inventory management and more. Dashboards Reports An integrated calendar to inform more precise forecasts Add exhibitions, special events, opening days,
- [Layer - Single Column](https://dexibit.com/?elementor_library=layer-single-column) - Dexibit’s predictive analytics models Forecasting the future using manual formulas and spreadsheets is time consuming, with results varying in accuracy. From operational to strategic planning, let artificial intelligence do the hard work. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.
- [Layer - Tiles](https://dexibit.com/?elementor_library=layer-tiles) - Insights to power a world class visitor experience Explore these themes unique to visitor attractions – see how data and analyticsinforms their strategy and operations. Experience Understand how your visitors feel, where they go and what they do onsite Read more Capacity Manage occupancy and mitigate breaches for safe and happy visitors Read more Visitation
- [Layer - Tabs](https://dexibit.com/?elementor_library=layer-tabs) - Democratize Data Insight Inspired Transparency & Control Democratize Data Democratize Data Visitor attractions have lots of data and from various sources – ticketing, WiFi, footfall, social media and more. Disparate data means teams work in silos and reports take hours to compile. Bring your data together and have one source of truth with Dexibit. Have
- [Layer - Offset Images](https://dexibit.com/?elementor_library=layer-offset-images) - Cultural Institutions Multi-venue Sites Commercial Attractions Associations and Authorities Who we serve Designed for world leading visitor attractions Dexibit only builds for attractions, so we know them inside out. From museums and galleries to theme parks and stadiums, global brands trust us as their data and analytics solution View all attractions we serve
- [Layer - Testimonials](https://dexibit.com/?elementor_library=layer-testimonials)
- [Layer - Logos](https://dexibit.com/?elementor_library=layer-logos) - Integrations Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. All Integrations
- [Layer - Featured Resources](https://dexibit.com/?elementor_library=layer-featured-resources) - Featured Resources Discover industry leading resources for visitor attractions professionals View All Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing
- [Mega Menu - Resources Sub Menu](https://dexibit.com/?elementor_library=mega-menu-resources-sub-menu) - Categories Visitation Capacity Experience Demand Loyalty Technology Type Overview Articles Case Studies Playbooks Videos Playbooks Podcasts Featured Case Study
- [Mega Menu - Resources Sub](https://dexibit.com/?elementor_library=mega-menu-resources-sub) - Categories Visitation Capacity Experience Demand Loyalty Technology Type Overview Articles Case Studies Playbooks Videos Playbooks Podcasts Featured Case Study
- [Mega Menu - Resources](https://dexibit.com/?elementor_library=mega-menu-resources) - Categories Visitation Capacity Experience Demand Loyalty Technology Type Overview Articles Case Studies Playbooks Videos Playbooks Podcasts Featured Case Study
- [Mega Menu - Who We Serve Sub](https://dexibit.com/?elementor_library=mega-menu-who-we-serve-sub) - Attractions Cultural institutions Commercial attractions Multiple sites Associations and authorities Teams Technology and Insights Finance and Operations Visitor Services and Experience Marketing Featured Case Study
- [Mega Menu - Features](https://dexibit.com/?elementor_library=mega-menu-features) - Dexibit Features Forecasts Insights Dashboards Reports Integrations Data Automation Featured Case Study
- [Mega Menu - Who We Serve](https://dexibit.com/?elementor_library=mega-menu-who-we-serve) - Attractions Cultural institutions Commercial attractions Multiple sites Associations and authorities Teams Technology and Insights Finance and Operations Visitor Services and Experience Marketing Featured Case Study Attractions Cultural institutions Commercial attractions Multiple sites Associations and authorities Teams Technology and Insights Finance and Operations Visitor Services and Experience Marketing Featured Case Study
- [Mega Menu - Who We Serve v3](https://dexibit.com/?elementor_library=mega-menu-who-we-serve-v3) - Attractions Cultural institutions Commercial attractions Multiple sites Associations and authorities Teams Technology and Insights Finance and Operations Visitor Services and Experience Marketing Featured Case Study
- [Archive](https://dexibit.com/?elementor_library=archive) - Blog All Article News July 30, 2021 News Read More July 29, 2021 News Read More July 29, 2021 News Read More July 29, 2021 Article Read More June 23, 2021 Article, News Read More

## Resource

- [AI policy template for visitor attractions](https://dexibit.com/resource/ai-policy-template-for-visitor-attractions/) - Fast track your AI policy with this practical, responsible template for visitor attractions, covering governance, ethics, transparency and safe, compliant AI use.
- [Inside the Cockpit: How data & AI power operations](https://dexibit.com/resource/inside-the-cockpit-how-data-ai-power-operations/) - Inside the cockpit at Hill Aerospace Museum with Operations Manager Elizabeth Najim. A fireside chat on how data and AI support day to day operations, visitor insight, forecasting and decision making with Dexibit in a United States Airforce museum.
- [Bruce Lee, baby lions & ASK: AI superpowers for attractions](https://dexibit.com/resource/bruce-lee-baby-lions-ask-ai-superpowers-for-attractions/) - Angie Judge and Ravi Chandra dive into the explosive adoption of ASK, Dexibit’s AI engine built for visitor attractions. They explore why vertical AI delivers deeper insights than general tools, how ASK retrieves and analyzes complex visitor data, and what AI means for forecasting, simulation, and smarter decisions across the visitor experience. A fast, fun look at the future of AI in visitor attractions.
- [Keeping it clean in data integrity](https://dexibit.com/resource/keeping-it-clean-in-data-integrity/) - When it comes to data, a little mess can make a big difference. In this episode of The Data Diaries, hosts Angie Judge and Pierre Perez from Dexibit dive into the essentials of keeping your data clean, consistent, and trustworthy. From visitor counts to revenue reports, they explore how data integrity issues creep in, why they matter, and what every attraction can do to stay ahead, with a few stories (and laughs) along the way.
- [Diving into Data: Developing a Habitual Data Culture with Aquarium of the Pacific](https://dexibit.com/resource/diving-into-data-developing-a-habitual-data-culture-with-aquarium-of-the-pacific/) - From 1977 to AI: how John Rouse, Chief of Aquarium and Visitor Operations at Aquarium of the Pacific went from selling tickets from a cigar box to leading with data, insight and AI.
- [Nurturing an AI intuition within your team](https://dexibit.com/resource/nurturing-an-ai-intuition-within-your-team/) - When the data runs out, intuition takes over. This episode unpacks AI intuition: how organizations can spot signals in uncertainty, embrace disruption and sharpen judgment in the age of generative intelligence.
- [The price is insight: on visitor spend](https://dexibit.com/resource/the-price-is-insight-on-visitor-spend/) - Dive into the art and science of pricing for visitor attractions. From inflation to AI driven buying behavior, discover how to rethink visitor spend, balance accessibility with profitability and turn pricing insight into strategic advantage.
- [The generative discovery guide for attractions in AI](https://dexibit.com/resource/the-generative-discovery-guide-for-attractions-in-ai/) - Learn how to optimize your attraction’s visibility in generative AI platforms like ChatGPT. This free guide from Dexibit reveals common mistakes, practical GEO strategies and insights from the industry’s leading AI benchmark for visitor attractions.
- [Visitor exit survey template​](https://dexibit.com/resource/visitor-survey-playbook/) - A best in class visitor survey playbook with design principles, benchmarkable questions and AI ready insights for cultural and commercial attractions.
- [Gen AI benchmarks for visitor conversations](https://dexibit.com/resource/gen-ai-benchmarks-for-visitor-conversations/) - Dexibit’s new GEO Benchmark is a radical new way to measure how visible, beloved, and discoverable your attraction is in the age of generative AI. Learn why your reply to a Google review might matter more than ever, how AI is changing the way visitors plan and book, and why the voice of the visitor has become a growth input, not just a feedback loop. With actionable tips on personas, content, and peer benchmarking, this is your practical guide to showing up in the future of travel discovery.
- [Smart foundations for new builds](https://dexibit.com/resource/smart-foundations-for-new-builds/) - Dig into the world of new builds from bold startups to corporate spinoffs and the unique challenges they face.
- [The do's and don'ts of data programs](https://dexibit.com/resource/the-dos-and-donts-of-data-programs/) - Onboarding with Dexibit? Angie and Susan share hacks, pitfalls, and wins to help attractions go from gut feel to insight inspired.
- [Location or control? The secret truth of data sovereignty.](https://dexibit.com/resource/location-or-control-the-secret-truth-of-data-sovereignty/) - Is your data really safe just because it lives in your country? In this myth-busting episode, Angie and Ravi dig into the murky world of data sovereignty—and why so many visitor attractions are getting it wrong. From viral billboards to the complexities of the US CLOUD Act, this episode explores the difference between where your data is stored (residency) versus who can legally access it (sovereignty) and what you should really worry about.
- [Reference Architecture Framework for Visitor Attractions](https://dexibit.com/resource/reference-architecture-framework-for-visitor-attractions/) - A best practice overview of the reference architecture framework and stack in visitor attractions. An industry standard framework for visitor attractions syst..
- [Visitor Experience Journey Map](https://dexibit.com/resource/visitor-experience-journey-map/) - With our Visitor Experience Journey Map, explore the channels and data sources across visitor discovery, engagement and retention in order to trace metrics and..
- [Post pandemic psychology with Victoria Alogna, Ph.D. Psychology](https://dexibit.com/resource/post-pandemic-psychology-podcast/) - Victoria Alogna, Ph.D. Psychology and Data Scientist at Dexibit, discusses the science behind visitor behavior and what attractions can expect when reopening..
- [Leadership meeting template](https://dexibit.com/resource/leadership-meeting-template/) - A modern and engaging leadership team meeting template for visitor attractions: data informed, decision focused and tailored for cultural and commercial venues.
- [Lead a comprehensive data audit](https://dexibit.com/resource/data-audit-for-visitor-attractions/) - Bring your stakeholders together to discuss their data vision and find passionate champions for informed insight. Lead a comprehensive data audit…
- [Where can I find a million visitors?](https://dexibit.com/resource/where-can-i-find-a-million-visitors/) - Discover proven strategies for growing visitation at attractions, hitting 1 million visitors, boosting revenue, and optimizing operations using data and AI.
- [Culture de Données: Leading with Data at Ingenium](https://dexibit.com/resource/culture-de-donnees-leading-with-data-at-ingenium/) - A behind the scenes look at how a government museum network is shaping a culture of data.
- [Our worst data mistakes](https://dexibit.com/resource/our-worst-data-mistakes/) - Reflecting on 10 years of experience transforming visitor attractions with data, Pierre and Angie dissect the lessons which have shaped Dexibit's approach over the years - what works and more importantly, what doesn't.
- [What's happening with the world?](https://dexibit.com/resource/whats-happening-with-the-world/) - Explore 2025 visitation trends, benchmarks, and macro forces shaping the future of visitor attractions with Dexibit’s CEO and Success Director.
- [To build or to buy?](https://dexibit.com/resource/to-build-or-to-buy/) - Should you build your own analytics solution—or buy one off the shelf? In this episode of The Data Diaries, Dexibit’s CTO Ravi Chandra joins CEO Angie Judge for a candid conversation unpacking one of the most critical technology decisions facing visitor attractions today.
- [Passing go: starting strong with data at Monopoly Dreams in Melbourne](https://dexibit.com/resource/passing-go-starting-strong-with-data-at-monopoly-dreams-in-melbourne/) - An inside look at launching a new attraction, building a data culture from day one, and unlocking insight across a new operation.
- [Dexibit demo for data newbies, experts and leaders](https://dexibit.com/resource/dexibit-demo-for-data-newbies-experts-and-leaders/) - Watch a demo on demand of Dexibit in action: data experience, data management and data overview.
- [Crossing the Floors with David Hingley at Tate](https://dexibit.com/resource/crossing-the-floors-with-david-hingley-at-tate/) - David Hingley, Head of Visitor Experience at Tate, talks about an initiative to share education and development between cultural institutions to professionalize visitor operations as a career pathway.
- [The Power of Play in Learning with Arthur G Affleck III from the Association of Children's Museums](https://dexibit.com/resource/the-power-of-play-in-learning-with-arthur-g-affleck-iii-from-the-association-of-childrens-museums/) - Arthur G Affleck III, Executive Director for the Association of Children's Museums, shares his organization's mission to support children and families to learn through play, with the importance of this work in lives and to society
- [Contemporary product culture with Veronika Gower from Dexibit](https://dexibit.com/resource/contemporary-product-culture-with-veronika-gower-from-dexibit/) - Dexibit's Product Director Veronika Gower talks about contemporary best practices for product management in technology/digital first organizations.
- [A journey to reimagine the museum with Nancy Proctor from The Peale](https://dexibit.com/resource/a-journey-to-reimagine-the-museum-the-peale-nancy-proctor/) - Nancy Proctor weaves together two unique stories: her career intersecting entrepreneurship, academia and culture, with that of a radical vision for the Peale.
- [Leading the data agenda with Baku Hosoe from The Met](https://dexibit.com/resource/leading-the-data-agenda-with-baku-hosoe-from-the-met/) - Setting up a data function in your attraction? Join Baku Hosoe, Head of Data and Analytics at The Met, to hear about the evolution of their data program.
- [Visitor Excellence Management Kit](https://dexibit.com/resource/visitor-excellence-management-kit/) - All-in-one essential workbooks to master your visitor excellence management and data practices. Explore visitor experience, visitation best practice and loyalty
- [Generating Engagement and Demand through Marketing](https://dexibit.com/resource/generating-engagement-and-demand-through-marketing-playbook/) - Fuel growth with demand management to increase your marketing reach, engagement and conversion – offsite and online, paid and organic. Marketing is a key component in recovery to increase engagement with audiences on digital channels. Particularly to drive demand for onsite visitation upon reopening. This guide outlines best practices for increasing reach, optimizing conversion, and
- [Optimizing Retail Revenue via Brick and Mortar and Ecommerce](https://dexibit.com/resource/optimizing-retail-revenue-via-brick-and-mortar-and-ecommerce-playbook/) - Lines of business such as merchandise, hospitality, parking or even accommodation may not be core in the attraction, yet are still an important part of the visitor experience and overall revenue picture. Enhance your buying, planning, and selling processes to streamline growth. Recognize retail opportunities for optimizing conversions and understanding consumer behavior to align your
- [Visitor Experience Management Best Practices](https://dexibit.com/resource/visitor-experience-management-best-practices-playbook/) - A deep dive into the most difficult to tackle yet powerful analytics for visitor attractions: what visitors feel, what they do and where they go. For attractions, visitor satisfaction and outcomes are always a top priority – particularly keeping them happy and engaged. Use your visitor experience data to gain clarity on how your guests
- [Occupancy and Capacity for Safe and Happy Visitors](https://dexibit.com/resource/occupancy-and-capacity-management-for-safe-and-happy-visitors-playbook/) - Whether you’re ticketing allowances via advance passes or using footfall occupancy control to manage capacity, find out how to prevent breaches and optimize visitation. As attractions reopen, a top priority is managing capacity to ensure safe and happy visitors. When coupled with the right data, venues can take this a step further and use capacity
- [The Ultimate Guide to Managing Visitation and Attendance](https://dexibit.com/resource/the-ultimate-guide-to-managing-visitation-and-attendance-playbook/) - Leading your team to democratize data and be insight inspired begins with a strong foundation. COVID-19 has introduced several paradigm shifts in visitation patterns, trends and behaviors. With this in mind, we’re going back to basics – to the core of visitor management: managing visitation. This 17 page guide outlines best practices for managing visitation
- [United States Olympic and Paralympic Museum](https://dexibit.com/resource/united-states-olympic-and-paralympic-museum/) - Through location analytics, especially RFID tracking, the United States Olympic and Paralympic Museum were able to track and measure their visitation growth and..
- [Creating Successful Exhibitions and Events](https://dexibit.com/resource/creating-successful-exhibitions-and-events/) - Ensure your strategic planning leads to a successful launch and delivery. Explore the successful tactics of our customers and winning strategies for fulfilling..
- [Cultivating Visitor Loyalty](https://dexibit.com/resource/cultivating-visitor-loyalty/) - Discover new ways to acquire and retain loyal members and season pass holders. Based on the successful tactics of our customers, this playbook contains key aspects of the membership loyalty framework and journey. Download Explore key metrics to measure loyalty and how you can design loyalty to maximize a meaningful membership experience resulting in long
- [The 2022 outlook for travel and tourism](https://dexibit.com/resource/the-2022-outlook-for-travel-and-tourism/) - Elliott Ferguson, President and CEO of Destination DC shares his unique insights into the state of tourism, mandates, omicron and the question of what’s next from the Nation’s capital, a premiere visitor destination filled with world class attractions.
- [Platforms for visitor superpowers with Sebastian Chan](https://dexibit.com/resource/giving-visitors-chemistry-and-superpowers-to-curate-the-world-with-sebastian-chan/) - Sebastian Chan, Chief Experience Officer at ACMI talks to us about how to use different platforms to leverage meaningful, immersive and memorable experiences..
- [Connecting exhibitions and experiences through visitor services at Auckland Museum](https://dexibit.com/resource/intersecting-exhibitions-with-experience-through-visitor-services-at-auckland-museum/) - David Lew, Visitor Services Solutions Manager at Auckland Museum Tamaki Paenga Hira talks about how to connect exhibitions with visitor experience through the..
- [Insight Bites: Exhibitions and Events](https://dexibit.com/resource/insight-bites-activities-exhibitions-experiences-and-events/) - Membership and visitor loyalty framework and journey .. explore key metrics to measure loyalty and how you can design loyalty to maximize a meaningful members..
- [WTF are NFTs?](https://dexibit.com/resource/wtf-are-nfts/) - David Lew, Visitor Services Solutions Manager at Auckland Museum Tamaki Paenga Hira talks about how to connect exhibitions with visitor experience through the..
- [Field Museum](https://dexibit.com/resource/field-museum/) - Field Museum was established in 1921 and is located on Chicago’s iconic Lake Michigan shore. Since opening the Museum in 1894, their collection has grown to nearly 40 million artifacts and specimens. The breadth of their mission has expanded, too. They continue to research the objects in our collections, as well as document previously unknown
- [The National Gallery simulates future exhibitions with Dexibit](https://dexibit.com/resource/national-gallery-predicts-future/) - The National Gallery, London, is working in collaboration with Dexibit to use big data for predictive analytics. This is a new approach for the Gallery..
- [Insight Bites: Cultivating Loyalty](https://dexibit.com/resource/insight-bites-loyalty/) - Membership and visitor loyalty framework and journey .. explore key metrics to measure loyalty and how you can design loyalty to maximize a meaningful members..
- [Insight Bites: Generating Demand through Marketing](https://dexibit.com/resource/insight-bites-demand/) - Check out our mini-masterclasses on how to generate demand via marketing: Target markets and visitor origin Find out the different ways to analyze where your visitors come from – and what that tells you about who they are and how they experience their visit. Digital reach and engagement Dive into the online world of organic
- [Insight Bites: Managing Visitation](https://dexibit.com/resource/insight-bites-visitation/) - Check out our mini-masterclasses on how to visitation at your attraction: Key visitation metrics Check out all the Key Performance Indicators (KPIs) for your team to manage. Benchmarking visitation and recovery See how to use Dexibit’s unique Recovery Index to work out how your venue is tracking against ‘normal’ in the wake of COVID, then
- [Insight Bites: Managing Capacity](https://dexibit.com/resource/insight-bites-capacity/) - Check out our mini-masterclasses on how to manage capacity and breaches: Managing capacity and calculating constraints We compare the various ways to manage capacity and work how to calculate limits for your venue. Optimizing capacity It’s a fine line to balance prevention of breaches while maximizing visitation – we share popular tactics to achieve the
- [Insight Bites: Visitor Experience](https://dexibit.com/resource/insight-bites-experience/) - Check out our mini-masterclasses on visitor experience best practices: Capturing voice of the visitor An introduction to Net Promoter Score (NPS), how to apply it in visitor attractions and interpreting results. Analyzing visitor remarks Using Natural Language Processing (NLP) to interpret freeform visitor remarks for emotions, themes and key topics to improve visitor happiness and
- [#ReopenRun - visitor point of view and behind the scenes interviews](https://dexibit.com/resource/reopenrun-visitor-point-of-view-and-behind-the-scenes-interviews/) - As attractions start to open, join Angie and Cece as they explore New Zealand, one of the first countries to reopen, to see how various venues are operating post lockdown for COVID-19 – capturing the visitor point of view plus leadership interviews behind the scenes.Has your venue reopened? Join us with the hashtag #ReopenRun. Press
- [Visitor experience and value with John Falk](https://dexibit.com/resource/visitor-experience-and-value-with-john-falk-podcast/) - John Falk is recognized as one of the most influential museum professionals of the past hundred years. Director of the Institute for Learning and Innovation..
- [Te Papa predicts the future with Dexibit](https://dexibit.com/resource/te-papa-predicts-the-future-with-dexibit/) - Te Papa museum boasts 1.8 million visitors a year, The Museum’s history, science and art exhibitions are currently undergoing its most significant transformation..
- [AAM 2018: Big Data and Predictive Analytics](https://dexibit.com/resource/aam-2018-musedata-session/) - artificial intelligence is already active in several museums within AAM that are exploring the social and commercial benefits of predictive analytics. In this..
- [The Museum of Arts and Design](https://dexibit.com/resource/the-museum-of-arts-and-design/) - Founded in 1956, the Museum of Arts and Design (MAD) is based in Manhattan, with objects of contemporary and historic innovation in craft, art, and design. The Museum’s prestigious Columbus Circle address provides more than 54,000 square feet with four floors of exhibition galleries, an auditorium, study center, education center, artist studios and a restaurant.
- [Weta Workshop](https://dexibit.com/resource/weta-workshop/) - Weta Workshop, based in New Zealand, produces effects for television and film. The company has two commercial visitor facing venues: the original Weta Workshop tours in Wellington, alongside a brand new and innovative ‘Weta Unleashed’ Location Based Experience (LBE) in the Sky City entertainment precinct of Auckland, offering interactive, tour based experiences. Weta was founded
- [Minneapolis Institute of Art (Mia)](https://dexibit.com/resource/mia/) - The Minneapolis Institute of Art (Mia) an arts museum in Minnesota.. one of the largest arts educators in the state and art museums in America. Mia sees over …
- [MOTAT: Award winning data transformation with Dexibit](https://dexibit.com/resource/motat-award-winning-data-transformation-with-dexibit/) - The Museum of Transport and Technology (MOTAT) is New Zealand’s biggest museum of its kind, combining history with innovation in a creative and interactive way.
- [Webinar: Visitor attractions managing through crisis](https://dexibit.com/resource/visitor-attractions-managing-through-crisis-webinar/) - Brought to you by Dexibit, together with the American Alliance of Museums (AAM), IAAPA and Blooloop. This webinar discusses impacts, approaches and strategies..
- [Webinar: Engaging visitors while closed](https://dexibit.com/resource/webinar-engaging-visitors-while-closed/) - Brought to you by Dexibit, together with Field Museum, Shedd Aquarium and Canada’s Wonderland. Visitors know their T Rex, curious penguins and immersive
- [Webinar: View from the other side – reopenings in Asia](https://dexibit.com/resource/webinar-view-from-the-other-side-reopenings-in-asia-video/) - With attractions in Asia beginning to reopen, we’re closely looking at the region to see what we can expect next for our industry. Join experts from IAAPA and more as they share what they’re seeing across the Asian market during this time and what global attractions can learn from the region. Speakers: June Ko, Vice
- [Webinar: Planning for an uncertain future](https://dexibit.com/resource/webinar-planning-for-an-uncertain-future-video/) - Join Diana Pan, Chief Technology Officer Museum of Modern Art (MoMA) in New York together with Angie Judge, Chief Executive Dexibit and Pip Gilbert, VP Product Dexibit on how to use scenario simulation modelling to inform decisions for future planning. Speakers: Diana Pan, Chief Technology Officer, Museum of Modern Art (MoMA) Angie Judge, Chief
- [Webinar: Building new attractions in a pandemic](https://dexibit.com/resource/webinar-planning-for-an-uncertain-future/) - Leaders from the U.S. Olympic & Paralympic Museum, National Museum of the United States Army and Weta Workshop share how COVID-19 has impacted their new build attractions and Location Based Experiences. From building world class visitor experiences and shaping operational procedures to pivoting opening schedules amidst the crisis, our speakers share stories and learnings that
- [Webinar: Visitor experience innovation for reopening](https://dexibit.com/resource/webinar-visitor-experience-innovation-for-reopening/) - Calling all visitor services, operations and experience leaders preparing for reopening – find out how these attractions are preparing in innovative ways to welcome visitors back with laughter and learning while keeping to physical distancing. We talk to the Smithsonian’s National Museum of African American History and Culture, NASA’s Space Center Houston and Monterey Bay
- [Aquarium of the Pacific](https://dexibit.com/resource/aquarium-of-the-pacific-2/) - The Aquarium of the Pacific is a public aquarium on 5 acres in Long Beach, California. A 501(c)(3) non-profit and an accredited member of the Association of Zoos and Aquariums (AZA), the Aquarium sees 1.5 million visitors a year and is home to over 11,000 animals from more than 500 species. With a focus on
- [Visit Dallas](https://dexibit.com/resource/visit-dallas/) - Visit Dallas is a non profit that promotes Dallas as a business and pleasure destination. Visit Dallas markets Dallas as the ideal visitor and convention destination in Texas, celebrating its heritage in hospitality and position as the one city where Texan meets modern and legacy meets luxury. Dallas is the leading business and financial center
- [Insight Bites: Optimizing Revenue](https://dexibit.com/resource/insight-bites-retail/) - Check out our mini-masterclasses on how to optimize revenue at your attraction: Optimizing gift shops By capturing accurate data, you can understand consumer buyer behaviour at your attraction. How can your optimize your physical store to extend the visitor experience? https://youtu.be/dNl69052iUI Drive E-Commerce Sales E-commerce allows you to extend your visitor experience beyond just your
- [Designing for loyalty at the California Academy of Sciences with Melissa Felder](https://dexibit.com/resource/melissa-felder-podcast/) - Melissa Felder from the California Academy of Sciences sits.. many visitor attractions experienced wild changes in their membership and season pass customer base..
- [Capacity management at Smithsonian's NMAAHC](https://dexibit.com/resource/data-in-capacity-management-at-smithsonians-nmaahc-podcast/) - In this value packed episode, we talk to Herman Marigny and DeAnna Wynn from the National Museum of African American History and Culture (Smithsonian's NMAAHC).
- [Guess, Grind or AI - The Leadership Guide for Visitor Attractions](https://dexibit.com/resource/guess-grind-or-ai-the-leadership-guide-for-visitor-attractions/) - Leadership best practices for big data analytics and artificial intelligence in visitor attractions. Available as an ebook for all audiences, or free paperback available exclusively for visitor attr…
- [Navigating reopening and recovery with Angie Judge and Jack Szeltner](https://dexibit.com/resource/navigating-reopening-and-recovery-podcast/) - Angie Judge (Chief Executive, Dexibit) and Jack Szeltner (Account Executive, Dexibit) dig into the big topic of how visitor attractions are navigating recovery.
- [Using design thinking to execute rapid change with Daniel Jordan](https://dexibit.com/resource/using-design-thinking-to-execute-rapid-change-podcast/) - In 2021, visitor attractions who are able to execute rapid change through design thinking are the ones who will thrive in recovery while facing changing mark..
- [People first retail at The Metropolitan Museum of Art with Will Sullivan](https://dexibit.com/resource/will-sullivan-podcast/) - Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shares insights on how to blend retail and visitor experiences together. Sometimes..
- [Generating demand at MoMA with Rob Baker](https://dexibit.com/resource/generating-demand-at-moma-rob-baker-podcast/) - Rob Baker, Director of Marketing and Creative Strategy at The Museum of Modern Art (MoMA) reflects on two reopenings in as many years, after the Museum's temp..
- [Privacy in a pandemic with Jules Polonetsky, CEO of the Future of Privacy Forum](https://dexibit.com/resource/privacy-in-a-pandemic-podcast/) - We talk to leading global privacy expert Jules Polonetsky, CEO of the Future of Privacy Forum about philosophy, nudity, liberty, bluetooth, immunity passport..
- [The Recovery Room and Historic Royal Palaces with Rachel Mackay](https://dexibit.com/resource/the-recovery-room-and-historic-royal-palaces-podcast/) - We head to London to chat to Rachel Mackay, author of the Recovery Room, recently named Blooloop Top 50 Influencer and Manager of the Palaces at Kew..
- [Put your seat backs upright with Ben Baldanza](https://dexibit.com/resource/put-your-seat-backs-upright-with-ben-baldanza/) - Ben Baldanza sits on the Board of Directors for both Six Flags theme parks and Jet Blue airline, having spent a decade as CEO of Spirit discusses how to prepare
- [Global voices of visitor attractions](https://dexibit.com/resource/global-voices-of-visitor-attractions/) - In the wake of the COVID-19 crisis, Dexibit talks to industry associations from around the world to hear how visitor attractions are faring in each region. Ready for more? Listen to all our other podcasts here: Dexibit · The Data Diaries – Dexibit
- [The ghost light burns with Claire Spencer AM, CEO Arts Centre Melbourne](https://dexibit.com/resource/the-ghost-light-burns-at-arts-centre-melbourne-podcast/) - Claire Spencer AM, CEO Arts Centre Melbourne reflects on how the ACM values and focus on people has carried her team through the crisis so far, along with..
- [Crisis, creativity and compassion with Christy S Coleman, Executive Director at Jamestown-Yorktown Foundation](https://dexibit.com/resource/crisis-creativity-and-compassion-podcast/) - We talk with Christy S Coleman, Executive Director at Jamestown-Yorktown Foundation on dealing with difficult decisions, including furloughs and redundancies.
- [Lessons from Christchurch with Jenny Harper, former Director at Christchurch Art Gallery](https://dexibit.com/resource/lessons-from-christchurch-podcast/) - Jenny Harper, former Director at Christchurch Art Gallery Te Puna o Waiwhetū in New Zealand recounts a beautiful story of resilience and hope from the other..
- [Not the future we planned with Elizabeth Merritt from American Alliance of Museums](https://dexibit.com/resource/not-the-future-we-planned-with-elizabeth-merritt-from-american-alliance-of-museums/) - Elizabeth Merritt, Vice President, Strategic Foresight & Founding Director, Center for the Future of Museums at the American Alliance of Museums talks through..

## Categories

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- [tourism](https://dexibit.com/tag/tourism/)
- [tourist](https://dexibit.com/tag/tourist/)
- [planning](https://dexibit.com/tag/planning/)
- [benchmarks](https://dexibit.com/tag/benchmarks/)
- [Data bits](https://dexibit.com/tag/data-bits/)
- [Members](https://dexibit.com/tag/members/)
- [Season passes](https://dexibit.com/tag/season-passes/)
- [Popular days](https://dexibit.com/tag/popular-days/)
- [Popular times](https://dexibit.com/tag/popular-times/)
- [Per caps](https://dexibit.com/tag/per-caps/)
- [Commercial metrics](https://dexibit.com/tag/commercial-metrics/)
- [Food and beverage](https://dexibit.com/tag/food-and-beverage/)
- [Retail](https://dexibit.com/tag/retail/)
- [Auxillary revenue](https://dexibit.com/tag/auxillary-revenue/)
- [KPIs](https://dexibit.com/tag/kpis/)
- [Multiple locations](https://dexibit.com/tag/multiple-locations/)
- [Revenue assurance](https://dexibit.com/tag/revenue-assurance/)
- [Auditing](https://dexibit.com/tag/auditing/)
- [enterprise](https://dexibit.com/tag/enterprise/)
- [government](https://dexibit.com/tag/government/)
- [Dwell time](https://dexibit.com/tag/dwell-time/)
- [tips and tricks](https://dexibit.com/tag/tips-and-tricks/)
- [storyboards](https://dexibit.com/tag/storyboards/)
- [YoY](https://dexibit.com/tag/yoy/)
- [Recovery](https://dexibit.com/tag/recovery/)
- [dxql](https://dexibit.com/tag/dxql/)
- [queries](https://dexibit.com/tag/queries/)
- [query](https://dexibit.com/tag/query/)
- [Dexibit query language](https://dexibit.com/tag/dexibit-query-language/)
- [F+B](https://dexibit.com/tag/fb/)
- [auxillary](https://dexibit.com/tag/auxillary/)
- [Ticket](https://dexibit.com/tag/ticket/)
- [admission](https://dexibit.com/tag/admission/)
- [attendance](https://dexibit.com/tag/attendance/)
- [ai](https://dexibit.com/tag/ai/)
- [artificial intelligence](https://dexibit.com/tag/artificial-intelligence/)
- [machine learning](https://dexibit.com/tag/machine-learning/)
- [engineer](https://dexibit.com/tag/engineer/)
- [jobs](https://dexibit.com/tag/jobs/)
- [careers](https://dexibit.com/tag/careers/)
- [Almanac](https://dexibit.com/tag/almanac/)
- [calendar](https://dexibit.com/tag/calendar/)
- [what's on](https://dexibit.com/tag/whats-on/)
- [Tech blog](https://dexibit.com/tag/tech-blog/)
- [Generative](https://dexibit.com/tag/generative/)
- [ChatGPT](https://dexibit.com/tag/chatgpt/)
- [generative AI](https://dexibit.com/tag/generative-ai/)
- [Query Assist](https://dexibit.com/tag/query-assist/)
- [derived](https://dexibit.com/tag/derived/)
- [explorer](https://dexibit.com/tag/explorer/)
- [transformation](https://dexibit.com/tag/transformation/)
- [LLM](https://dexibit.com/tag/llm/)
- [NLP](https://dexibit.com/tag/nlp/)
- [NLG](https://dexibit.com/tag/nlg/)
- [sentiment](https://dexibit.com/tag/sentiment/)
- [emotion](https://dexibit.com/tag/emotion/)
- [NPS](https://dexibit.com/tag/nps/)
- [feedback](https://dexibit.com/tag/feedback/)
- [evaluation](https://dexibit.com/tag/evaluation/)
- [surveys](https://dexibit.com/tag/surveys/)
- [Weather](https://dexibit.com/tag/weather/)
- [correlate](https://dexibit.com/tag/correlate/)
- [compare](https://dexibit.com/tag/compare/)
- [contrast](https://dexibit.com/tag/contrast/)
- [multiple data series](https://dexibit.com/tag/multiple-data-series/)
- [GA4](https://dexibit.com/tag/ga4/)
- [universal analytics](https://dexibit.com/tag/universal-analytics/)
- [Google](https://dexibit.com/tag/google/)
- [web](https://dexibit.com/tag/web/)
- [ML](https://dexibit.com/tag/ml/)
- [forecast](https://dexibit.com/tag/forecast/)
- [goals](https://dexibit.com/tag/goals/)
- [targets](https://dexibit.com/tag/targets/)
- [plans](https://dexibit.com/tag/plans/)
- [visitor survey](https://dexibit.com/tag/visitor-survey/)
- [exit survey](https://dexibit.com/tag/exit-survey/)
- [qualitative](https://dexibit.com/tag/qualitative/)
- [SQL](https://dexibit.com/tag/sql/)
- [derived metrics](https://dexibit.com/tag/derived-metrics/)
- [new build](https://dexibit.com/tag/new-build/)
- [construction](https://dexibit.com/tag/construction/)
- [launch](https://dexibit.com/tag/launch/)
- [opening](https://dexibit.com/tag/opening/)
- [semantic layer](https://dexibit.com/tag/semantic-layer/)
- [member](https://dexibit.com/tag/member/)
- [season pass](https://dexibit.com/tag/season-pass/)
- [customer](https://dexibit.com/tag/customer/)
- [loyalty](https://dexibit.com/tag/loyalty/)
- [CRM](https://dexibit.com/tag/crm/)
- [advance pass](https://dexibit.com/tag/advance-pass/)
- [booking](https://dexibit.com/tag/booking/)
- [lead time](https://dexibit.com/tag/lead-time/)
- [IAAPA](https://dexibit.com/tag/iaapa/)
- [legoland](https://dexibit.com/tag/legoland/)
- [dexibit](https://dexibit.com/tag/dexibit/)
- [rollercoaster](https://dexibit.com/tag/rollercoaster/)
- [rides](https://dexibit.com/tag/rides/)
- [voice of the visitor](https://dexibit.com/tag/voice-of-the-visitor/)
- [multi tenancy](https://dexibit.com/tag/multi-tenancy/)
- [sharing](https://dexibit.com/tag/sharing/)
- [publishing](https://dexibit.com/tag/publishing/)
- [2024](https://dexibit.com/tag/2024/)
- [year on year growth](https://dexibit.com/tag/year-on-year-growth/)
- [visitor attractions](https://dexibit.com/tag/visitor-attractions/)
- [pricing](https://dexibit.com/tag/pricing/)
- [GA](https://dexibit.com/tag/ga/)
- [general admission](https://dexibit.com/tag/general-admission/)
- [visitor feedback](https://dexibit.com/tag/visitor-feedback/)
- [happiness](https://dexibit.com/tag/happiness/)
- [satisfaction](https://dexibit.com/tag/satisfaction/)
- [annual](https://dexibit.com/tag/annual/)
- [subscriber](https://dexibit.com/tag/subscriber/)
- [report](https://dexibit.com/tag/report/)
- [design](https://dexibit.com/tag/design/)
- [layout](https://dexibit.com/tag/layout/)
- [style](https://dexibit.com/tag/style/)
- [upload](https://dexibit.com/tag/upload/)
- [manual](https://dexibit.com/tag/manual/)
- [spreadsheet](https://dexibit.com/tag/spreadsheet/)
- [tsv](https://dexibit.com/tag/tsv/)
- [csv](https://dexibit.com/tag/csv/)
- [predict](https://dexibit.com/tag/predict/)
- [data literacy](https://dexibit.com/tag/data-literacy/)
- [data culture](https://dexibit.com/tag/data-culture/)
- [psychological safety](https://dexibit.com/tag/psychological-safety/)
- [team](https://dexibit.com/tag/team/)
- [iframe](https://dexibit.com/tag/iframe/)
- [embed](https://dexibit.com/tag/embed/)
- [intranet](https://dexibit.com/tag/intranet/)
- [sharepoint](https://dexibit.com/tag/sharepoint/)
- [confluence](https://dexibit.com/tag/confluence/)
- [wordpress](https://dexibit.com/tag/wordpress/)
- [goal](https://dexibit.com/tag/goal/)
- [target](https://dexibit.com/tag/target/)
- [sales](https://dexibit.com/tag/sales/)
- [sovereignty](https://dexibit.com/tag/sovereignty/)
- [residency](https://dexibit.com/tag/residency/)
- [cloud](https://dexibit.com/tag/cloud/)
- [risk](https://dexibit.com/tag/risk/)
- [security](https://dexibit.com/tag/security/)
- [cleaning](https://dexibit.com/tag/cleaning/)
- [OKR](https://dexibit.com/tag/okr/)
- [objective key result](https://dexibit.com/tag/objective-key-result/)
- [GEO](https://dexibit.com/tag/geo/)
- [SEO](https://dexibit.com/tag/seo/)
- [conversational](https://dexibit.com/tag/conversational/)
- [benchmark](https://dexibit.com/tag/benchmark/)
- [ota](https://dexibit.com/tag/ota/)
- [online travel agency](https://dexibit.com/tag/online-travel-agency/)
- [events](https://dexibit.com/tag/events/)
- [context](https://dexibit.com/tag/context/)
- [ai policy](https://dexibit.com/tag/ai-policy/)
- [policy](https://dexibit.com/tag/policy/)
- [governance](https://dexibit.com/tag/governance/)
- [owner](https://dexibit.com/tag/owner/)
- [editor](https://dexibit.com/tag/editor/)
- [viewer](https://dexibit.com/tag/viewer/)
- [permission](https://dexibit.com/tag/permission/)
- [google analytics](https://dexibit.com/tag/google-analytics/)
- [GPT](https://dexibit.com/tag/gpt/)
- [Ask](https://dexibit.com/tag/ask/)
- [conversational insight](https://dexibit.com/tag/conversational-insight/)
- [prompt](https://dexibit.com/tag/prompt/)
- [showcase](https://dexibit.com/tag/showcase/)
- [trends](https://dexibit.com/tag/trends/)
- [2026](https://dexibit.com/tag/2026/)
- [booking curve](https://dexibit.com/tag/booking-curve/)
- [evenings](https://dexibit.com/tag/evenings/)
- [time of day](https://dexibit.com/tag/time-of-day/)
- [local](https://dexibit.com/tag/local/)
- [market](https://dexibit.com/tag/market/)
- [leadership](https://dexibit.com/tag/leadership/)
- [super bowl](https://dexibit.com/tag/super-bowl/)
- [football](https://dexibit.com/tag/football/)
- [sbs](https://dexibit.com/tag/sbs/)

## Resource Categories

- [Visitation](https://dexibit.com/resource-tags/visitation/)
- [Capacity](https://dexibit.com/resource-tags/capacity/)
- [Experience](https://dexibit.com/resource-tags/experience/)
- [Demand](https://dexibit.com/resource-tags/demand/)
- [Loyalty](https://dexibit.com/resource-tags/loyalty/)
- [Technology](https://dexibit.com/resource-tags/technology/)
- [Retail](https://dexibit.com/resource-tags/retail/)
- [COVID-19](https://dexibit.com/resource-tags/covid-19/)
- [Conferences](https://dexibit.com/resource-tags/conferences/)
- [Leadership](https://dexibit.com/resource-tags/leadership/)
- [Revenue](https://dexibit.com/resource-tags/revenue/)
- [Exhibitions & Events](https://dexibit.com/resource-tags/exhibitions-and-events/)
- [Data and Insights](https://dexibit.com/resource-tags/data-insights/)
- [Benchmarks](https://dexibit.com/resource-tags/benchmarks/)
- [Product](https://dexibit.com/resource-tags/product/)
- [Popular times](https://dexibit.com/resource-tags/popular-times/)
- [Food + beverage](https://dexibit.com/resource-tags/food-beverage/)
- [Commercial](https://dexibit.com/resource-tags/commercial/)
- [Multiple locations](https://dexibit.com/resource-tags/multiple-locations/)
- [lounge](https://dexibit.com/resource-tags/lounge/)

## Resource Types

- [Articles](https://dexibit.com/resource-types/articles/)
- [Case Studies](https://dexibit.com/resource-types/case-studies/)
- [Playbooks](https://dexibit.com/resource-types/playbooks/)
- [Video](https://dexibit.com/resource-types/video/)
- [Podcast](https://dexibit.com/resource-types/podcast/)
- [Webinar](https://dexibit.com/resource-types/webinar/)
- [Customer Stories](https://dexibit.com/resource-types/customer-stories/)
- [Playbook](https://dexibit.com/resource-types/playbook/)
- [Book](https://dexibit.com/resource-types/book/)
- [Poster](https://dexibit.com/resource-types/poster/)
- [Insight bites](https://dexibit.com/resource-types/insight-bites/)
- [Workbook](https://dexibit.com/resource-types/workbook/)
- [Kit](https://dexibit.com/resource-types/kit/)
- [Demo](https://dexibit.com/resource-types/demo/)
- [Template](https://dexibit.com/resource-types/template/)
- [AI policy](https://dexibit.com/resource-types/ai-policy/)