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The Data Diaries

The no. 1 podcast for visitor attractions

Designing for loyalty at the California Academy of Sciences with Melissa Felder

Over the course of the pandemic, many visitor attractions experienced wild changes in their membership and season pass customer base – moves which have forever changed consumer behaviors and how
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Hear how Chief Revenue and Marketing Officer Melissa Felder thinks about loyalty at the Ca…
Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shares insight…
John Falk is recognized as one of the most influential museum professionals of the past hu…
Daniel Jordan, Senior Product Designer at Dexibit, discusses how attractions can innovate …
Rob Baker, Director of Marketing and Creative Strategy at The Museum of Modern Art (MoMA) …
We talk to Herman Marigny and DeAnna Wynn from the National Museum of African American His…