Industry leading resources for visitor attractions
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The Ultimate Guide to Managing Visitation and Attendance
Analyze patterns, factors that impact visitation and identify audience demographics.
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Playbook: Occupancy and Capacity Management for Happy and Safe Visitors
Maximize capacity and mitigate breaches as your attraction reopens.
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Playbook: Generating Engagement and Demand through Marketing
Drive onsite visitation through marketing – increase reach, optimize campaigns and conversions.
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Playbook: Visitor Experience Management Best Practices
Understand how your visitors feel, where they go and what they do onsite.
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Optimizing Retail Revenue via Brick and Mortar and E-Commerce
Gain insight on product strategy and optimizing retail operations to streamline growth.
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Book: Guess, Grind or AI for visitor attractions
Dexibit’s frameworks, methodologies and techniques to equip you and your team in making the most of your data journey to becoming insight informed.
Whitepaper: COVID-19 Leading in Crisis, Survive then Thrive
This whitepaper analyzes the impacts of COVID-19 and provides attractions professionals with guidance on how to lead in these extreme circumstances.
Podcasts: The Data Diaries
Tune in as we chat to visitor attractions futurists, scientists, experts and leaders.
Webinars: Leading in Crisis
Guest speakers include The American Alliance of Museums, IAAPA, Field Museum, Shedd Aquarium, Museum of Modern Art (MoMA) and more.
Video series: #ReopenRun
Explore New Zealand to see how various attractions are operating post lockdown – including the visitor point of view plus leadership interviews behind the scenes.
Resource pack: COVID-19 Scenario simulation pack
Understand what external market conditions to analyze, which of your organization’s key metrics, plans and budgets will be affected and what pivotal decisions you need to make.
Survive then thrive leadership framework
Navigate the all important order of actions and decisions in responding to the COVID-19 crisis through the steps of assess, respond, simulate, manage and rise.
Resource: visitor journey map
Explore the channels and data sources across visitor discovery, engagement and retention in order to trace metrics and Key Performance Indicators (KPIs).
Whitepaper: Insight inspired decisions in visitor attractions
Discover the breadth of opportunities available when attractions embrace analytics, with practical examples and frameworks for how to do so.
Making the most of location analytics at your attraction
We take a look at how attractions globally are generating demand through redefining target markets, building staycation campaigns and capitalizing on earned media. Plus,…
5 ways attractions are generating visitation demand through marketing
We take a look at how attractions globally are generating demand through redefining target markets, building staycation campaigns and capitalizing on earned media. Plus,…
The ticket to success – configuring your ticketing system for visitor insights
Configuring your new ticketing system with insights in mind can uncover much more about your visitors than obvious at first glance – providing a…
20 questions to ask of your visitation
Getting started with big data analytics begins with simply understanding visitation patterns, trends and influences – getting to more know about visitors and their...
Empower, inspire, motivate: The data story of recovery
Nothing cuts quite like having to sit in front of the board, funders or even the team to explain that visitation is only a...
Top 3 priorities for visitor attractions navigating reopening and recovery
The hardest part of leading through the crisis is still ahead of us: navigating the recovery. The challenge is threefold: providing for safe and…
Advice from senior leaders of reopened visitor attractions
During our #ReopenRun video series, we visited attractions operating post lockdown and interviewed 10 senior leaders, asking them what advice they would share with…
Planning scenarios for reopening with the Museum of Arts and Design
We ask Kyle Wilbert, Visitor Experience Manager, how the team is using Dexibit’s Scenario Simulation tool to simulate different reopening dates, capacity constraints, and…
Reflections on reopening and visiting attractions
Angie reflects on reopening in New Zealand, including visiting 8 attractions and discovering that the recipe for reopening success is a mix of leading…
COVID-19: Pandemic permitting – simulating scenarios to reopen
With such an unpredictable future, there’s a lot of guesswork involved in decision making – but with scenario simulation, these can at least be…
COVID-19: Top 7 tech trends in the wake of the pandemic
Even the darkest clouds have silver linings. In many walks of life, COVID-19 fast tracked years of digital transformation in a few days. For…
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