Insight Bites: Optimizing Revenue

Insight Bites: Optimizing Revenue

Check out our mini-masterclasses on how to optimize revenue at your attraction:

Optimizing gift shops

By capturing accurate data, you can understand consumer buyer behaviour at your attraction. How can your optimize your physical store to extend the visitor experience?

Drive E-Commerce Sales

E-commerce allows you to extend your visitor experience beyond just your physical store. How can your attraction develop and scale your e-commerce operations to drive growth?

Want to learn more about Dexibit?

Talk to one of our team to hear more about bringing big data analytics to your visitor attraction

Featured Resources

Discover industry leading resources for visitor attractions professionals

Hear how Chief Revenue and Marketing Officer Melissa Felder thinks about loyalty...
Podcast
Loyalty
Explore key metrics to measure loyalty and how you can design loyalty to maximiz...
Playbook
Loyalty
Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shar...
Podcast
Retail
Grab a hot drink and sit back to enjoy this mini masterclass series on growing r...
Insight bites
Retail
Lines of business such as merchandise, hospitality, parking or even accommodatio...
Playbook
Retail

Insight Bites: Generating Demand through Marketing

Insight Bites: Generating Demand through Marketing

Check out our mini-masterclasses on how to generate demand via marketing:

Target markets and visitor origin

Find out the different ways to analyze where your visitors come from – and what that tells you about who they are and how they experience their visit. 

Digital reach and engagement

Dive into the online world of organic and sponsored content to explore how your venue reaches and engages audiences digitally.

Online to onsite conversion

Check out innovative new ways to identify the impact of digital engagement on onsite visitation – and how to increase it.

Campaign attribution and ad return

Discover how to attribute success to your marketing efforts, calculating return on ad spend.

Earned media and press monitoring

Whether by free or paid solutions, track media mentions and analyze the impact of your public relations efforts.

Want to learn more about Dexibit?

Talk to one of our team to hear more about bringing big data analytics to your visitor attraction

Featured Resources

Discover industry leading resources for visitor attractions professionals

Hear how Chief Revenue and Marketing Officer Melissa Felder thinks about loyalty...
Podcast
Loyalty
Explore key metrics to measure loyalty and how you can design loyalty to maximiz...
Playbook
Loyalty
Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shar...
Podcast
Retail
Grab a hot drink and sit back to enjoy this mini masterclass series on growing r...
Insight bites
Retail
Lines of business such as merchandise, hospitality, parking or even accommodatio...
Playbook
Retail

Insight Bites: Visitor Experience

Insight Bites: Visitor Experience

Check out our mini-masterclasses on visitor experience best practices:

Capturing voice of the visitor

An introduction to Net Promoter Score (NPS), how to apply it in visitor attractions and interpreting results.

Analyzing visitor remarks

Using Natural Language Processing (NLP) to interpret freeform visitor remarks for emotions, themes and key topics to improve visitor happiness and engagement. 

Exploring what visitors do onsite

A brief dive into location analytics technologies and how to use these to understand visitor behavior onsite, including dwell time, pathways and repeat visits.

Want to learn more about Dexibit?

Talk to one of our team to hear more about bringing big data analytics to your visitor attraction

Featured Resources

Discover industry leading resources for visitor attractions professionals

Hear how Chief Revenue and Marketing Officer Melissa Felder thinks about loyalty...
Podcast
Loyalty
Explore key metrics to measure loyalty and how you can design loyalty to maximiz...
Playbook
Loyalty
Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shar...
Podcast
Retail
Grab a hot drink and sit back to enjoy this mini masterclass series on growing r...
Insight bites
Retail
Lines of business such as merchandise, hospitality, parking or even accommodatio...
Playbook
Retail

Insight Bites: Managing Capacity

Insight Bites: Managing Capacity

Check out our mini-masterclasses on how to manage capacity and breaches:

Managing capacity and calculating constraints

We compare the various ways to manage capacity and work how to calculate limits for your venue.

Optimizing capacity

It’s a fine line to balance prevention of breaches while maximizing visitation – we share popular tactics to achieve the best results.

Managing demand with advance passes

Dive into the world of advance pass ticketing as a proactive form of capacity control.

Analyzing attrition

Visitors who book tickets and then don’t show up are a significant draw on visitation and resulting revenue, whether in paid admission or not. Discover how to analyze, mitigate and even prevent no shows.

Want to learn more about Dexibit?

Talk to one of our team to hear more about bringing big data analytics to your visitor attraction

Featured Resources

Discover industry leading resources for visitor attractions professionals

Hear how Chief Revenue and Marketing Officer Melissa Felder thinks about loyalty...
Podcast
Loyalty
Explore key metrics to measure loyalty and how you can design loyalty to maximiz...
Playbook
Loyalty
Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shar...
Podcast
Retail
Grab a hot drink and sit back to enjoy this mini masterclass series on growing r...
Insight bites
Retail
Lines of business such as merchandise, hospitality, parking or even accommodatio...
Playbook
Retail

Insight Bites: Managing Visitation

Insight Bites: Managing Visitation

Check out our mini-masterclasses on how to visitation at your attraction:

Key visitation metrics

Check out all the Key Performance Indicators (KPIs) for your team to manage.

Benchmarking visitation and recovery

See how to use Dexibit’s unique Recovery Index to work out how your venue is tracking against ‘normal’ in the wake of COVID, then compare to global, local or group cohorts to benchmark. 

Forecasting for planning

An introduction to using machine learning to predict visitation, revenue and more – down to the hour for operational planning and up to a year ahead for strategic planning. 

Analyzing patterns in visitation data

Fun ways to explore your visitor behavior from seasonality to weather and more!

Influences on visitor behavior

Analyze the impact of what’s happening in and around your venue on visitation patterns and what data is available to track tourism, events and more.

Want to learn more about Dexibit?

Talk to one of our team to hear more about bringing big data analytics to your visitor attraction

Featured Resources

Discover industry leading resources for visitor attractions professionals

Hear how Chief Revenue and Marketing Officer Melissa Felder thinks about loyalty...
Podcast
Loyalty
Explore key metrics to measure loyalty and how you can design loyalty to maximiz...
Playbook
Loyalty
Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shar...
Podcast
Retail
Grab a hot drink and sit back to enjoy this mini masterclass series on growing r...
Insight bites
Retail
Lines of business such as merchandise, hospitality, parking or even accommodatio...
Playbook
Retail

Insight Bites: Cultivating Visitor Loyalty

Insight Bites: Cultivating Visitor Loyalty

Coming soon

Check back shortly for more great Insight Bite videos on how to improve loyalty conversion, retention and lifetime value 

Want to learn more about Dexibit?

Talk to one of our team to hear more about bringing big data analytics to your visitor attraction

Featured Resources

Discover industry leading resources for visitor attractions professionals

Hear how Chief Revenue and Marketing Officer Melissa Felder thinks about loyalty...
Podcast
Loyalty
Explore key metrics to measure loyalty and how you can design loyalty to maximiz...
Playbook
Loyalty
Will Sullivan, Head of Visitor Experience at the Metropolitan Museum of Art shar...
Podcast
Retail
Grab a hot drink and sit back to enjoy this mini masterclass series on growing r...
Insight bites
Retail
Lines of business such as merchandise, hospitality, parking or even accommodatio...
Playbook
Retail